Luxury

When you hear the word luxury, you immediately think of well-known brands such as Versace, Burberry and Coco Chanel. Luxury is like a way of life. A person who lives luxuriously stands out from the normal society by features like status symbols. We have collected the hottest status symbols for you and informed you about the latest trends.

The Phillips auction house (Geneva) finds and sells the rarest watches in the world

Phillips Geneva – The Phillips auction house is the most renowned auction house for the rarest and most valuable watches in the world. Amongst others Paul Newman’s Cosmograph Daytona $17.7 million was auctioned. Who knows the market of luxury watches, knows that all the exhibits with rank and name are traded here in Geneva. The […]

Daily rate of the billionaires – Top12: This is how much super rich people earn in 1 day!

Daily rate of billionaires – How much do the richest entrepreneurs in the world earn per day? How much wealth do they have in total? We have the latest figures for you! This is how much super rich people earn in 24 hours, in just 1 day! Jeff Bozoz, Mark Zuckerberg, Elon Musk and Kylie […]

Holiday in the Caribbean: Beach, sea and nature – the most beautiful islands of this paradisiacal holiday destination

Holiday in the Caribbean – You long for a break from everyday life and want to travel to one of the most beautiful corners of the world? The paradisiacal archipelago, which lies on and in the Caribbean Sea, has a lot to offer and is THE destination for a dreamlike and unforgettable holiday! Whether fine […]

Gucci shoes to bag – Luxurious accessories for men and women

Gucci sells women’s, men’s and matching accessories. Since 2011 Gucci even has its own children’s collection. You can also buy fragrances, jewelry and watches from Gucci. The prices are very high class. It all began in 1921 with the master saddler Guccio Gucci, who had specialized in leather goods and luggage in his shop. He […]

Valentino Garavani – bags & luxury 

Valentino Garavani – everyone knows the famous Italian luxury label. Behind the high-quality brand Valentino is the creative fashion designer Valentino Garavani. He learned his design skills in Paris and became famous for his haute couture evening gowns in the 1960s. After stars like Audrey Hepburn or Lady Diana were seen wearing elegant dresses by […]

Fendi: bags, watches & Co – the roman luxury fashion label

From baguette bags to furs to haute couture, Fendi is famous for many things. The world-famous FF logo, created in 1965 by German designer Karl Lagerfeld, is a status symbol and everyone knows it. The Italian fashion brand Fendi was founded in 1925 and first established itself as a leather and fur company, but nowadays […]

Christian Dior: New Look – from the range to the invention of a new flower

Christian Dior – Whether handbag, jewelry or cosmetics. Dior is booming! On the market of luxury goods quite different laws prevail. Christian Dior is one of the most famous French fashion brands in the world. Up to countless style icons dressed Christian Dior, including, Marilyn Monroe, Sophia Loren, Grace Kelly, Marlene Dietrich and Elizabeth Taylor. […]

Chanel: N°5, bag, chain, glasses & more – Fashion by Coco Chanel & Karl Lagerfeld

Coco Chanel – Those who know Coco Chanel know that the luxury brand is known for its groundbreaking designs such as “the little black one”, the “Chanel costume” and of course for the fascinating fragrance Chanel No. 5 The French luxury brand was founded in 1910 in Paris, France by the internationally renowned fashion designer […]

Luxury magazine

When you hear the word luxury, you immediately think of well-known brands such as Versace, Burberry and Coco Chanel. Luxury is like a way of life. A person who lives luxuriously stands out from the normal society by features like status symbols. We have collected the hottest status symbols for you and informed you about the latest trends.

What makes a brand a luxury label?

How does that actually work? What makes a brand like Burberry stand out that it’s okay to sell clothing, bags and jewelry for 10 times as much as similar clothing from Zara or H&M? Most of the time it is a specific, distinctive pattern that is characteristic of a brand. With Burberry it is the check pattern that lets people know immediately that the wearer has spent a lot of money on his garment, bag or accessory. This knowledge makes a status symbol. But not only that. Behind every luxury label stands a well-known fashion designer. A fitting example is the designer Coco Chanel. Coco Chanel has strongly influenced the fashion of her century. She wanted to express the emancipation of women and still today her unique designs adorn the fashion stages of the world.

The development of luxury brands

The luxury brands not only continue to develop, they usually set the latest trends, which fashion chains then orientate themselves by. When Gucci launches the latest bellybag, fashion chains such as Zara also develop bellybag and belt pouches for the “normal earner”. So the trends of the big brands are very decisive for the outfits of the people on the street.

Which luxury brands are out?

The richest of the rich want only the best of the luxury brands, such as Chanel. A luxury brand, which in the meantime already several can afford and which therefore is not so rarely seen on the street, is slowly becoming less interesting. It is the wow effect that is otherwise missing. Whoever buys a luxury bag wants people to think, wow, he or she must have a lot of money that he or she can afford such an extraordinary, expensive bag.