Commercial | FIV | Magazine

Heidi and Leni Klum: Intimissimi’s Hottest Xmas Collection! + “Oh Christmas Tree” Song

F_kinski — Wed, 29 Nov 2023 12:27:41 +0000

The Klums Are Back In Red! Look forward to the most glamorous mother-daughter duo in the fashion industry – Heidi and Leni Klum are back and present the breathtaking Christmas collection from Intimissimi. The two supermodels have once again worked their magic and show that style and self-confidence know no age limits.

The Christmas collection that catches everyone’s eye

The Intimissimi Christmas collection is a real feast for the eyes. From seductive red silk pyjamas that will transform you into a living Christmas to sensual lace underwear with intricate details, this collection speaks the language of seduction and elegance.

Intimissimi: The lingerie brand

Intimissimi is the ultimate lingerie brand for young fashionistas! It’s all about beauty, design and the perfect fit. Whether you’re looking for sweet lace underwear, comfortable loungewear or seductive lingerie, Intimissimi has everything your heart desires. The brand celebrates the uniqueness of every woman and wants you to feel confident and sensual in your underwear – no matter who you are! With Heidi and Leni Klum as the faces of the brand, Intimissimi is also a statement of style and self-confidence. So, let Intimissimi take you into the world of fashion and discover how you can express your personality in every piece – even at Xmas!

Read more about the brand here: Intimissimi.

Heidi and Leni: More than just models

Heidi Klum, the international fashion icon, and her 19-year-old daughter Leni have taken the fashion world by storm. Find out more about their impressive careers, their close mother-daughter relationship and how they are shaking up the fashion industry together.

Heidi & Leni in Red

Photos: Heidi & Leni Klum / Intimissimi

Intimissimi: For all women, at every stage of life

Intimissimi celebrates the uniqueness of every woman, regardless of age, figure or style. This collection proves once again that self-confidence and comfort are achievable at every stage of life. Intimissimi is more than just lingerie – it is a statement for all women.

Heidi & Leni in Black

Photos: Heidi & Leni Klum / Intimissimi

A look behind the scenes of the campaign

How does the magic happen behind the scenes of such a campaign? Find out how Heidi and Leni Klum created the most spectacular Intimissimi campaign of all time in collaboration with the talented creative director Thomas Hayo and what secrets they uncovered in the process.

Musical magic: “Oh Christmas tree” reinterpreted

On November 28, 2023, the campaign’s TV spot will be broadcast throughout Germany. And the highlight? Heidi and Leni Klum have sung a German-Italian version of “Oh Tannenbaum”, which spreads festive cheer. Find out more about the jingle and how it was produced exclusively for this campaign.

Commercial! “Oh Christmas tree”

Just published on Heidi’s Instagram.

Check out this post on Instagram

A post shared by Heidi Klum (@heidiklum)

Intimissimi: Your companion through the festive season

Heidi and Leni Klum are not only a fashion dream couple, but also a symbol of self-confidence and style. Join them on their journey through the festive season and discover how you can incorporate the Intimissimi collection into your Christmas preparations to add a touch of luxury and elegance.

Don’t miss the opportunity when Heidi and Leni Klum enchant the fashion world once again and present the hottest Christmas collection from Intimissimi!

Do you already know the other fall / winter campaigns from this year?

Heidi & Leni x Intimissimi: Fall / Winter

Photo: INTIMISSIMI

Heidi vs Leni: Who knows who better?

Diesel D: Neymar Jr. and “the scent of success” – What can the perfume?

F_kinski — Sun, 15 Oct 2023 15:01:05 +0000

If you’re a fan of Diesel fragrances, then the unveiling of Diesel D was undoubtedly an exciting event for you. Diesel has long been synonymous with quality and style in the world of fashion and fragrance. However, with the launch of Diesel D, the brand is taking a bold step in the world of fragrance creation, using the star power of soccer star Neymar Jr. to bring this scent into the spotlight. In this article, we’ll dive deep into what makes Diesel D unique and find out if it’s worth adding to your collection with top notes, heart notes, and base notes!

The new diesel D

Since its recent introduction, Diesel D has created quite a stir. But is it worth the attention it has attracted? Let’s explore this intriguing fragrance in more detail and see what makes it stand out.

Discover Diesel D on FragranceTip.com by FIV Magazine:

The bottle

First impressions count, and Diesel D stands out with its bottle design. The slim and ergonomic shape makes it easy to handle and spray. The fine spray mechanism is a nice touch, although some might want a longer burst of spray. Still, the simplicity of the design is appealing and adds to the overall experience.

Campaign with Neymar

To generate attention, Diesel has hired one of the most famous and expensive soccer stars, Neymar Jr.

Fragrance: Dominant vanilla and lavender accord

Diesel D fragrance presents a blend of notes, including lavender, vanilla and ginger. For many, the scent of Diesel D is a trip down memory lane, reminiscent of the iconic Diesel fragrance with its leather exterior and signature stitching. It is a fragrance that evokes nostalgia, especially with its dominant vanilla and lavender accord. The opening is refreshing and aquatic, similar to the freshness after a shower. But as it progresses, it evolves into an amber-lavender-vanilla scent.

Although Diesel D may not be the most modern fragrance on the market, it undoubtedly has its own charm. It appeals to a younger audience, possibly teenagers or people in their early twenties. This fragrance exudes a fun and youthful vibe and is less suited for a mature or professional environment. It is not the fragrance for everyone, but it has its own unique appeal. Interestingly, Diesel D marks the brand’s first step into the unisex fragrance category. Despite the name, however, it definitely leans towards masculinity. If you didn’t know it was marketed as a unisex fragrance, you’d probably assume it was designed exclusively for men.

Top notes, heart notes and base notes

Top notes	Heart notes	Base notes
Lavender	Vanilla	Amber
		Ginger

Durability & Projection

In terms of durability, Diesel D offers a respectable six to eight hours of wear, which places it in the average range. However, projection is a strength of this fragrance, as it is generously perceptible. The intense vanilla notes create a warm and inviting aura, making it well suited for cold weather or cooler summer evenings.

That’s it! Diesel D

In summary, Diesel D is a pleasant fragrance with a solid rating of about five to five and a half points out of ten. It is a good choice for teenagers or anyone looking for a fragrance with a youthful, energetic vibe. It can also be good for club nights, thanks to its intense vanilla notes that allow for generous application. However, if you’re older or looking for something unique and challenging, Diesel D might take you back in time rather than offering a fresh, modern experience.

Discover Diesel D on FragranceTip.com by FIV Magazine:

Diesel D Video Review

For a more in-depth experience and further insight into Diesel D, you can watch this video review.

Ella Stoller: Virtual Model, Future VR, Metaverse and Artificial Intelligence – Interview

F_kinski — Tue, 09 May 2023 10:36:19 +0000

Ella Stoller – She likes to change her hair color, has a cute Pomeranian as a pet and works as a model in advertising. Among other things, in commercials for Buffalo London. She has also been in commercials for a food delivery brand, she explains real estate. As a digital avatar, Ella has the opportunity to create exciting and unique experiences in a variety of fields, including the advertising industry and creating personalized and interactive experiences in the Metaverse. We caught up with Ella to learn more about her experiences and perspectives as a digital avatar. Who is she and what else is coming with artificial intelligence (AI)? Interview now!

#3 Commercial: Buffalo London

FIV: Hi Ella! We saw that you worked as a digital avatar for Buffalo London. How did you prepare for your appearances for this and other commercials?

Ella: I prepared for my appearances as a digital avatar on Buffalo London and other commercials by doing a lot of research on my character and my role in the commercial. I worked closely with my modeling agency and production team to make sure my avatar looked and moved realistically.

We used technology to accurately capture my movements and facial expressions and transfer them to my avatar. I also spent many hours training my avatar to move and behave exactly as I imagined. Overall, it was an exciting experience!

FIV: There is a lot of effort behind your work! How did you experience working with other digital avatars and human models?

Ella: I have found collaborating with other digital avatars like Zoe Dvir and human models very interesting and enriching. Just look at the great result of Buffalo.

Video | Buffalo: How Wonderful

We supported each other and shared ideas to improve our roles and characters in the commercials and the other projects. It was also fascinating to see how technology has evolved and how it helps to connect digital and real world. Overall, I think that the collaboration between digital avatars and human models has a lot of potential and offers many new opportunities to create exciting and immersive projects.

Check out this post on Instagram

A post shared by Ella Stoller (@itsellastoller)

Your Pomeranian

FIV: I saw on your Instagram channel that you have a Pomeranian. What is a digital dog like, do you have to walk him too?

Ella: That’s a funny question! Of course, as a digital avatar, I don’t need a real dog, but I do have a digital Pomeranian as a pet. I can see him and interact with him at any time, but I don’t have to actually feed him or walk him.

It’s a nice way to add a personal touch and an extra dimension to my digital character. Also, I think a lot of people like pets and it’s nice to have that connection as a digital avatar as well.

Check out this post on Instagram

A post shared by Ella Stoller (@itsellastoller)

Future VR and Metaverse

FIV: The metaverse offers an incredible amount of possibilities. How do you see the future of the digital model industry, especially with regard to the use of avatars in the metaverse?

Ella: I think that the future of the digital modeling industry is very promising and that digital avatars will play an important role in it. In particular, the use of avatars in the metaverse offers new opportunities for collaboration, creating personalized experiences and interacting with consumers.

We can create virtual environments that are realistic yet imaginative, presenting a variety of products and services in a new and engaging way.

Of course, there are also challenges and issues, especially in terms of consumer privacy and identity, that we need to consider. But I think the digital modeling industry will become more and more innovative, and avatars will play an exciting and important role in that.

VR in the gaming industry

FIV: You can work in any field now. What do you say about the use of digital avatars in the gaming industry, especially in terms of virtual reality and augmented reality?

Ella: I think digital avatars can play an important role in creating personalized and interactive advertising messages. We can use avatars to engage consumers in a new and appealing way and involve them in advertising.

In particular, the use of avatars on social media and other digital platforms opens up new opportunities for collaboration, creating personalized experiences and interacting with consumers.

We can also use avatars to create virtual assistants to help consumers find and select products. Of course, there are challenges, especially in terms of consumer identity and trust. But I think digital avatars will play an exciting and important role in shaping the advertising of the future.

From our magazine #31: Metaverse

Learning with digital avatars: Better?

FIV: As a digital avatar, you are able to be versatile. How do you see the role of digital avatars in creating interactive learning environments and virtual assistants?

Ella: As a digital avatar, I see an important role for avatars in creating interactive learning environments and virtual assistants. Avatars can create personalized and interactive experiences that enhance the learning process and help consumers acquire new skills and abilities.

For example, avatars can be used to explain complex concepts in a more understandable way, or to help consumers learn new skills, such as learning a new language or programming.

In addition, avatars can be used as virtual assistants to help consumers navigate complex systems or search for specific information. By using artificial intelligence (AI), avatars can also respond to the needs and preferences of the consumer and offer personalized solutions.

Of course, there are also issues regarding consumer identity and trust that need to be considered. We need to ensure that the use of digital avatars is in line with our values and principles and that consumers have control over their personal data.

Overall, however, I think digital avatars will play an exciting and important role in the creation of interactive learning environments and virtual assistants, and that we will see many more new developments in this area in the coming years.

Speaking of artificial intelligence (AI)

FIV: Artificial intelligence (AI) is the number one topic of conversation right now. What’s in store when you combine digital avatars and AI?

Ella: The combination of digital avatars and AI offers tremendous potential for the future, especially in terms of personalized and interactive experiences. We can equip avatars with AI capabilities to create personalized experiences and assistants tailored to consumers’ needs and preferences.

For example, avatars with AI capabilities might be able to create music playlists or recommendations for restaurants and activities based on the consumer’s preferences and behavior.

We could also use avatars to create interactive learning environments and virtual assistants to help consumers learn new skills or complete complex tasks. Of course, there are also ethics and privacy issues that need to be considered. We need to ensure that the use of digital avatars and AI is in line with our values and principles.

Overall, however, I think the combination of digital avatars and AI offers many exciting possibilities, and we will certainly see many more new developments in this area in the coming years.

FIV: That was mega much input, thank you so much Ella!

Ella: Now in issue #31

Read it now for free online + in the FIV app:

Magazine #31: Metaverse

Adidas videos: Commercials, DAME TIME and Sustainability

Greta — Fri, 17 Mar 2023 11:00:53 +0000

Adidas – Adidas is one of the most recognized and popular brands in the world of sports and fashion. For decades, the company has built a global presence and has become an icon in the world of sports. In this article you’ll find interesting videos from Adidas: effective commercials, exciting mini-series and various sustainability projects that the brand implements to protect our planet.

Commercials: Important themes & emotional images

Adidas convinces again and again with expressive commercials and makes statements on relevant topics such as body positivity or diversity. The brand has recognized that every person is unique and has made it its business to reflect this in its advertising campaigns. From collaborations with celebrities like Beyoncé and Pharrell Williams to their latest campaigns that celebrate the diversity and uniqueness of each person.

Here’s a powerful spot on the theme of “Nothing is impossible.”

https://www.youtube.com/watch?v=fujboh-W7Sk

The Corona pandemic was also taken up by the brand. Powerful dialogs and emotional images are used here to stimulate a sense of community and the anticipation of soon being able to celebrate sport together again:

https://www.youtube.com/watch?v=Rwk5PdpTxSU

DAME TIME: The Damian Lillard Story

Damian Lamonte Ollie Lillard is an American basketball player who plays the position of point guard for the Portland Trail Blazers in the NBA. Adidas has produced a YouTube mini-series about the basketball star, which shows exciting insights from his life. Here you can watch the first two chapters:

Story of Change: The end of plastic pollution

In today’s world, sustainability has become an increasingly important issue, especially in the fashion industry. Adidas recognizes that using polluting materials and manufacturing products at the expense of the environment is no longer acceptable. In this video series, Adidas shows its sustainable side – here, the brand adresses the extent of global plastic pollution and various projects to address it. Watch the first two episodes here:

San Diego Pooth: Golfer, Model, Life & Training in the Sunshine State Florida (USA)

Lisa-Marie — Thu, 01 Sep 2022 14:02:06 +0000

San Diego Pooth – golf talent, model, life in the USA! Who doesn’t dream of this when he is just 18 years old? San Diego Pooth is pursuing his big dream of becoming a professional golfer, now no longer in his home country in Germany, but in the USA at Saddlebrook Academy. Now Diego Pooth is also on the cover of FIV Magazine #26, but who is Diego Pooth anyway? Here’s a look at one of Germany’s newcomers.

San Diego Pooth: Model Newcomer

San Diego Pooth has just signed his first modeling contract with Elite Models, where Kendall Jenner and Naomi Campbell are also under contract. Now, the first cover shoot, What’s Next?! Learn more about

San Diego Pooth Interview

In the past it was boxing and martial arts, but today San Diego prefers to invest his time in golf, high school and modeling. Even at a young age, Diego was on red carpets thanks to his successful parents Verona Pooth, entertainer and former model, and father Franjo Pooth, successful entrepreneur. So it stands to reason that he, too, would aspire to a career in the public eye.

Whether SAT1, VOX or RTL, he was already actively seen on German television at the age of 15, mostly together with his mother. But one thing in particular distinguishes him, he does not behave, unlike others, like a star, so that Verona can proudly tell about him, how down-to-earth, uncomplicated and free of vanity he actually is. This makes Diego one of the newcomers in Germany, like Leni Klum, for example, who is working on her own career in an equally thoughtful and strategic way.

FIV Cover Issue #26

Read magazine online: FIV Issue #26

Sports: Future as a golf pro

This can also be seen in his current life. In contrast to his initial plans, the boy is not studying business in London, but would like to become a professional golfer, just like his great role model Tiger Woods. He is now pursuing this dream in Miami, where he is trying to earn a golf scholarship in order to become as independent from his parents as possible.

But his affinity for sports didn’t come from just anywhere. San Diego started boxing and martial arts at the age of six and was already successful there. Then he discovered golf for himself and, in addition to his daily 6-hour sessions on the golf course, went diligently to the gym. This diligence and ambition definitely shows.

For this, San Diego lives and learns in Tampa, Florida!

Great opportunities in the modeling world

So that he can afford the sport and his new life in the USA, Diego would also like to earn money with modeling. He has also already made his first contacts in the fashion world.

San Diego’s first commercial for SKY (2020):

Now, however, his goals are bigger. He was already able to convince the model agency Elite, where models such as Kendall Jenner and Naomi Campbell are under contract. In Europe, he is under contract with CM Models. All this in the course of the year.

Frequently Asked Questions & Answers: San Diego

All the facts about San Diego Pooth!

Male model
Golfers
Girlfriend
Family
School
Social media

Model: In which model agency is San Diego?

San Diego Pooth signed his first modeling contract in 2022 with Elite Models (USA, Miami) and 3 months later with CM Models (Europe, Germany).

Model management:

Elite Models (USA)
CM Models (Europe)

Size: how tall is Diego?

In his model agency, San Diego is listed at 193 cm, making him one of the taller male models.

193 cm

Golf: San Diego’s “great love”?

As you’ll learn in our interview with San Diego Pooth, he has a busy schedule in Florida! He is currently training at Elite Academy Saddlebrook, where he is also graduating from high school. The Academy was founded by over 40 years and trains in a variety of sports: In addition to golf, tennis, baseball, basketball, lacrosse, soccer, American soccer, track and cross country.

Saddlebrook Academy

Girlfriend: Does San Diego have a crush?

Neither on Instagram nor on TikTok there is currently a girlfriend. San Diego seems to be fully focused on high school and his sport at the moment.

Family: What are the names of his parents?

San Diego’s parents are both entrepreneurs. Verona Pooth (mother) is well-known in the entertainment sector, was herself a model, presenter and much-booked advertising face for major campaigns. Franjo Pooth (father) used to manufacture MP3 players (the predecessor to Spotify & Co.) and is currently building up the“Pacific Healthcare” brand, for which his wife has also appeared as a model in front of the camera.

Verona Pooth (mother, entrepreneur)
Franjo Pooth Wiki (father, entrepreneur)

Brother: What is San Diego’s little brother’s name?

San Diego has a little brother. His name is Rocco Ernesto Pooth.

Rocco Ernesto Pooth (brother)

The whole Pooth Family:

Check out this post on Instagram

A post shared by San Diego Pooth (@san_diego_pooth)

Birthday: When was San Diego born?

San Diego was born in early fall, September 10, 2003.

September 10, 2003

School Graduation: What is San Diego’s high school graduation rate?

Diego is currently graduating from high school atSaddlebrook Academy.

High school

Residence: Where does San Diego live?

At the moment San Diego is at home in 2 places. His home is Düsseldorf, or rather the surrounding area, where he lives with his parents. His second adopted home is the USA, more precisely the location of the Academy, near Tampa / Miami.

Near Düsseldorf
Near Tampa

Instagram: Golf, Fitness, USA

Diego prefers to post on Instagram, mostly about his passion, sports and golf.

San Diego Pooth Instagram

Check out this post on Instagram

A post shared by San Diego Pooth (@san_diego_pooth)

TikTok: More video content from Diego?

San Diego is not that active on TikTok yet, but you can follow him here:

San Diego Pooth TikTok

@san_diego_pooth #gym #fitness #workout #fit #motivation #fitnessmotivation ♬ Devil Eyes – Hippie Sabotage

Wikipedia: How do I find it on Wikipedia?

There is no Wikipedia entry about San Diego Pooth yet.

Interview, cover + photo gallery

Which three people would you like to invite to a round of golf? You now train at Saddlebrook Academy in Florida, what do you like so much about living in the Sunshine State of the USA? Read the whole interview here:

Diego Pooth Interview

Here you can find the new cover and the photo series with San Diego Pooth:

Diego Pooth Cover

The Fabricant: VR Mode – Environmentally friendly, virtual patterns instead of “real” effort

F_kinski — Fri, 21 May 2021 22:00:00 +0000

The Fabricant – commercials, fashion films, all without touching a garment. No photo or video crew has to fly halfway around the world. All that is consumed is data. Like virtual avatars, there are no limits to creativity. It’s been a long road from 2016 to now. But now you’re producing the new keylooks for fashion brands like Puma and Napapijri. As a fashion magazine, we actually like to write – a lot! But sometimes pictures and videos say more than a thousand words. It’s the same with “The Fabricant“.

The Fabricant?

Yesterday I spoke with a creative manager of a major sneaker brand. I talked briefly about the interview we just did on the topic of VR (Virtual Avatars: Creator Interview). That same evening were the About You Awards. On the red carpet: Bill Kaulitz and Noonoouri, one of the most successful virtual influencers.

This brought us to new trends and hypes. He (Creative Arts, sneaker brand) made me aware of this Dutch company:

The Fabricant

https://www.youtube.com/watch?v=GQyX369RZ90

The Creator about himself

Their mission is to “lead the fashion industry towards a new sector”. In doing so, they focus on pure, digital clothing. Fashion that wastes nothing but data and uses imagination instead of expensive resources.

Through this digital clothing, “The Fabricant”, by its own admission, returns to the heart of what fashion has always been and what it should be:

“A playful arena to explore and express our identities and individuality.”

The future of fashion is “collaborative, creative, inclusive and sustainable. In pure digital fashion, people are not passive consumers, but creative actors who shape their self-expression and curate their virtual identity through digital clothing, without the negative footprint.”

All that’s missing now is the right app to create your own virtual avatars.

Years of development

The first fashion pieces were already animated in 2016.

Virtual Fashion: The Long Way (2016) – Video

https://www.youtube.com/watch?v=vINc2f1nBN4

Puma FW21 / The Fabricant – Video

Today they work with brands like Puma on new ideas for the fashion world. Puma x CSM FW21 collection in collaboration with The Fabricant. The video would only be extremely costly to produce without VR. So no garment would ever be touched and no video team had to fly around the world.

https://www.youtube.com/watch?v=fhBv6JehLqk

Napapijri SS21 / The Fabricant – Video

Also with Napapijri new has emerged. The Italian streetwear brand Napapijri also wanted to create a purely digital video of the brand. This is how in-store shoppers get inspired during the sales pitch. “The Fabricant” digitized several key looks and individual garments for a variety of channels.

https://www.youtube.com/watch?v=dKfvxtuJOKA

Kerry Murphy of The Fabricant: Fashiontech

Kerry Murphy of “The Fabricant” talks about digital fashion for virtual identities during #FASHIONTECH Berlin, already in July 2019, at Festsaal Kreuzberg.

The real and the virtual world are merging more and more, like here at the making-of of the first photo shoot of Shudu, today one of the biggest virtual models.

Best TV Commercials & Videos: Perfume & Eau de Cologne – Top List

Stephan — Mon, 03 Aug 2020 22:00:00 +0000

Perfume commercials feature a bunch of famous faces. Brands like Dior, Chanel, Prada and Co. get the biggest of the biggest as advertising faces to bring their fragrance to the man. Among them are models like Kendall Jenner, Gigi Hadid or Alessandra Ambrosio but also many other celebrities like singer Rita Ora or actor Johnny Depp. They are all different but still with the same goal. The best ones make you literally feel the scent in your nose. We have compiled the top 33 perfume commercials for you.

Yves Saint Laurent x Belle d’Opium

The floral-oriental perfume “Belle d’Opium” by Yves Saint Laurent is presented by actress and model Melanie Thierry. She is seen dancing in a hall as if in ecstasy. This conveys the sensuality of the fragrance. YSL promises a spirited fragrance full of passion. The unique creation presents itself as here in the commercial wild and casual at the same time. Black Opium by Yves Saint Laurent radiates pure femininity with its fruity freshness. The official fragrance notes: Floral. Top notes: Pink pepper, orange blossom. Heart notes: jasmine, coffee. Base notes: vanilla, patchouli, cedar.

The brand: Yves Saint Laurent

Burberry x My Burberry

Cara Delevingne and Kate Moss present the floral scented perfume “My Burberry” by Burberry. It is a kind of homage to Burberry’s classic, the trench coat. The top reflects the coat’s signature buttons. The hand-tied knot refers to the fabric of the trench coat, which is woven in England.

The brand: Burberry

https://www.youtube.com/watch?v=eUi-iuwqcgc

Chanel x Chanel No.5

Top model Gisele Bündchen advertises the perfume “Chanel N°5” by Chanel. The essence of femininity, a timeless perfume, the women’s fragrance par excellence. The spot “The One That I Want” tells the story of a woman who strives to find time for everything and everyone – for herself, family, career and love.

The brand: Chanel

Chanel x Coco Mademoiselle

To the song “This is a man’s world” the actress Keira Knightley presents the perfume “Coco Mademoiselle” Chanel. On her motorcycle she drives through the streets of Paris to a fashion shoot and comes there very close to the photographer, but then disappears only with the bottle of “Coco Mademoiselle”. It shows the seductive and elegant effect of the fragrance.

Yves Saint Laurent x YSL Mon Paris

This perfume ad is about the new romantic fragrance Mon Paris by YSL. The fragrance was created by perfumers Olivier Cresp, Harry Fremont and Dora Baghriche-Arnaud. Paris – the city of love served as their inspiration, which is reflected in the dreamy scents of raspberry, jasmine and patchouli!

KENZO x KENZO World

KENZO World – The new perfume created by Carol Lim & Humberto Leon. The wild video reflects the fragrance of the perfume.

Chloé x Chloé Eau de Parfum

Model Suvi Koponen promotes the fragrance “Eau de Parfum” by Chloé. With her natural beauty, grace and femininity, she embodies exactly what Chloé wants to express. A warm, elegant and very seductive fragrance.

Giorgio Armani x Si Eau de Parfum

Actress Cate Blanchett introduces us to the fruity fragrance “Si Eau de Parfum”. Sì to dreams, Sì to love, Sì to life, Sì to yourself! The Italian way to say yes. The fragrance and the spot represent the different facets of a woman: sensuality and rationality; emotion and strength; intimacy and greatness.

The brand: Armani

Rihanna x Reb’l Fleur

In this spot, singer and model Rihanna presents the fragrance “Reb’l Fleur” by Caroline Sabas and Marypierre Julien. A spot in which Rihanna takes a journey through a garden maze and encounters her own seemingly dark side. An expressive perfume, both seductive and sensual.

Lancôme x La vie est belle

In this spot, actress Julia Roberts promotes the perfume “La vie est belle” by Lâncome. She delivers the message that women should free themselves from conventions and go their own way. It is a fragrance of freedom and happiness and a kind of homage to the beauty of life.

https://www.youtube.com/watch?v=uRaN469UAmE

Versace x Bright Crystal

Versace’s Bright Crystal perfume is presented here by top model and Victoria Secret Angel Candice Swanepoel. A refreshing and floral fragrance that is as radiant and sensual as crystal.

The brand: Versace

Calvin Klein x Reveal

Actor Charlie Hunnam and model Doutzen Kroes present the perfume “Reveal” by Calvin Klein. Doutzen Kroes seduces the actor in it, which should show the erotic effect of the fragrance.

Diesel x Only the brave wild

The wild and rugged perfume “Only the brave wild” by Diesel is presented by model Willy Cartier. The untamed wilderness and boundlessness in a single fragrance. The man who wears this fragrance by Diesel follows his instinct and believes in himself. He is brave enough to create his own world and goes his way.

The brand: Diesel

DKNY x MYNY

Singer Rita Ora advertises the playful and irresistible fragrance “MYNY” by DKNY. Young, bold and passionate. Just like New York.

Beyoncé x Heat

In this commercial Beyoncé introduces her self-created perfume “Heat”. It’s her first fragrance and it’s safe to say that it’s just as sultry, sexy and confident as she is and as the commercial.

Gucci x Flora

Model Abbey Lee Kershaw advertises the sensual fragrance “Flora” by Gucci. A really beautiful spot, in which the model sits on a flower meadow and feels the power of the fragrance. The fragrance seduces with the perfect balance of refreshing delicacy and beguiling florality.

The brand: Gucci

Chanel x Le Film- Chanel No.5

Actress Nicole Kidman presents the perfume “Chanel N°5” by Chanel in this spot. A breathtaking love story, beautiful to dream about.

Dior x Un Rendez-Vous Dior Homme

In this spot actor Jude Law promotes the fragrance “Un Rendez-Vous” by Dior. In it, he’s on the phone with a woman he’s dying to meet and is already imagining a meeting with her. A striking and masculine fragrance.

The brand: Dior

Dior x Miss Dior

Actress Natalie Portman presents the perfume “Miss Dior” by Christian Dior. It transmits the timeless elegance of Dior. A fragrance of freedom.

https://www.youtube.com/watch?v=h4s0llOpKrU

Dior x Dior Homme

Actor Robert Pattinson Introduces the fragrance “Dior Homme” by Christian Dior. It sends a clear message: classic but resolutely modern and elegant. A very masculine fragrance.

Yves Saint Laurent x Black Opium

The perfume “Black Opium” by Yves Saint Laurent is presented by model Edie Campell. Even more provocative, even rockier and even louder. A fragrance for the rebellious women among us. Extravagant, restless, a complex blend of darkness and light, full of feminine sensuality, playful yet irresistibly serious.

Chloé x Love

Actress Raquel Zimmermann promotes the fragrance “Love” by Chloé. An ode to the beauty of a woman. An elegant, confident and lively fragrance.

Dior x Miss Dior Chérie

Natalie Portman presents the women’s fragrance “Miss Dior Chérie” by Christian Dior in a romantic spot. A seductive and very elegant fragrance.

Dior x Sauvage

In this spot about the perfume “Sauvage” by Christian Dior, actor Johnny Depp is looking for something magical, something he can’t see but can feel. A rough and at the same time elegant fragrance.

Yves Saint Laurent x La Nuit De L’Homme

French actor Vincent Cassel seduces rows and rows of pretty women in the commercial for Yves Saint Laurent’s perfume “La Nuit De L’Homme”. The irresistible men’s fragrance is meant to awaken passion. Created for a man who likes to surround himself with a mysterious aura.

Versace x Eros pour femme

Lara Stone presents in this spot the perfume “Eros pour femme” by Versace. The explosion of passion with which Eros meets his true love. A fragrance inspired by confidence, strength, grace and seduction.

Roberto Cavalli x Roberto Cavalli

Model Elisa Sednaoui advertises the perfume “Roberto Cavalli” by Roberto Cavalli. A wild and seductive fragrance, which is emphasized in the spot. The model roams the aisles like a tiger and leaves everyone speechless with her appearance.

Jean-Paul Gaultier x Le Male Classique

Model Jarrod Scott and model Sara Sampaio present here the perfume “Le Male” by Jean-Paul Gaultier. They play a pair of lovers who find each other. A perfume that breaks conventions. A game of daring, tenderness, power and sensuality.

The brand: Jean-Paul Gaultier

https://www.youtube.com/watch?v=dmT964ZMQFI

Dior x Dior Addict

Model Sasga Luss promotes the perfume “Dior Addict” by Christian Dior. An incredibly beautiful and colorful spot. A casual beautiful and seductive fragrance.

Giorgio Armani x Acqua di Gioia

Model Emily Didonato presents the fragrance “Acqua di Gioia” by Girgio Armani. The fragrance exudes all the emotions that nature and the sea release in our soul: carefree joie de vivre, sensuality and naturalness. A great fragrance and a great spot.

Estée Lauder x Modern Muse – Le Rouge

Top model Kendall Jenner introduces us to the fragrance “Modern Muse- Le Rouge” by Estée Lauder in this spot. With great confidence and elegance, she walks through the streets and attracts all eyes on her. “Modern Muse- Le Rouge” is a floral, woody fragrance and a luxurious composition that brings out a woman’s confidence, style and creativity.

Dior x Dior J’adore

Actress Charlize Theron promotes the flowery perfume “Dior J’adore” by Christian Dior in this spot. An elegant and beautiful spot, in which the actress pulls on a silk scarf up to a roof.

Dior x Joy

Actress Jennifer Lawrence is also featured in a commercial for Dior. In the video for “Joy” she floats in the water like a mermaid and enchants us with her blue eyes, which are as blue as the water itself:

https://www.youtube.com/watch?v=1CRihg1X89A

Luise Reichert: Shootings, beauty & fashion photography – Interview with a commercial photographer

Lisa-Marie — Wed, 08 Apr 2020 05:00:32 +0000

Luise Reichert is a fashion and commercial photographer based in Vienna. With 18 years she discoverd her love for photography. She already wins her first international competition, successfuly asserting herself against 6000 applicants and becomes “Student of the Year 2011” of the “Professional Photographer of the Year Award”. Further publications of her work in various magazines and on online platforms follow. Her passion, however, is clearly beauty and fashion photography. The FIV Magazine did an interview with the fashion and commercial photographer, talking about her development as a photographer, the course of her shootings and her plans for the future.

Luise Reichert: Instagram
Luise Reichert: Website

Personal information: childhood, Vienna & interests

FIV: When I think of Vienna, the three words Amadeus, Falco and Sacher Torte immediately occur to me and a picture of magnificent buildings emerges in my head. How do you see Vienna? What 3 things come to mind when you think of Vienna?

Luise: I was born and raised in Vienna so the city is my home base. My safe place. All of my family and friends are here. Sure, it’s nice to leave the city for a few weeks or months, but it’s always a pleasure to come back home. I really admire how clean, safe, and beautiful my hometown is. Three things that Vienna brings to mind is “Warmth”, “Safety”, and “Spritzer”.

FIV: When you see your work today, the thought suggests itself that your creativity and perhaps even your affinity for photography could be noticed in your childhood. Is that so or how do you remember your childhood?

Luise: I grew up in a really creative family. My father runs a small art school, so I was surrounded by art almost every day of my childhood. When I was 14 I held a presentation at school about photography. To be honest, I copied the presentation from my older brother. But thanks to him I began being highly interested in the art. Within the next few years, I had cut out hundreds of photos from VOGUE, ELLE, etc., and placed them in a folder. At this age, I hadn’t yet imagined myself as a fashion photographer but when I turned 18 I received my first camera as a birthday gift. Since that day, I loved seeing the world through its lens. I began shooting portraits of my closest friends and quickly became fascinated with fashion. As a result, I decided to follow my passions and become a professional fashion photographer.

Way to professional photography: shootings & team

FIV: Which way did you go to work as a professional photographer today? Have you completed an education or a study? Or did you train yourself and learn through experience?

Luise: I studied Photography and Audiovisual Media at Grapische Vienna. But I also gained a lot of experience from completing different tutorials and assisting other photographers. I feel as though photography is a constant learning process, and I definitely learn something new at every shoot.

FIV: Meanwhile you mostly photograph with a team of make-up artists, lighting technicians and of course models. Do you organize the shootings completely on your own and how does such a classic shooting day work for you?

Luise: It honestly depends on the client I’m working with. Some clients organize literally everything. Other times, it’s part of my job to book the studio or location, cast the models, find the right makeup artist and the correct stylist, etc. The day before the shoot, I prepare all of my technical equipment and pack all of the materials I need. A typical shooting day starts with me and my assistant transporting everything to the shooting location and meeting everyone else involved in the production. While the makeup artist and stylist are doing their job, I’m analyzing positions, setting up the equipment, and creating appropriate lighting to prepare for the job. During shooting, there are occasional makeup, styling, and background changes which gives me time to have a peek at the photos, see what is working, and select my favorites. After all the styles are shot, the team packs up their equipment with a hopefully successful shooting day completed.

FIV: Behind really good pictures there are often many more people than you might guess at the end. Do you have a team that supports you regularly? Your own retoucher? Or on what basis do the teams meet for your shootings?

Luise: I do all retouching myself but I do have a shooting assistant who is always supporting me and a few makeup artists and stylists that I work on a regular basis. But I am quite openminded when it comes to working with someone new. I usually find artists to collaborate with via social media or through personal referrals and create a team for specific shoots.

Photography: commercial & editorial shootings – the most impressive shoot

FIV: What is the difference between a commercial shooting and an editorial shooting? You have already done both on a very professional basis and are now an expert in both areas.

Luise: The specifications are usually much more detailed when commercial shooting. Some clients have strict colors and themes, some always want the same model, and some need to work with special props. I can express my creativity much more when shooting a fashion or beauty editorial. Of course, there are also special requirements for those shoots but all in all they provide more freedom.

FIV: Which areas of photography have you tried so far? Have you ever been a wedding photographer or taken classic studio pictures? How did you finally come to specialize in editorials?

Luise: I’ve previously done interior design shoots and occasionally took photos of employees, but my real passion for photography burns brightest when shooting editorial or commercials. I shot a wedding once, but to be honest I didn’t really like it. Fashion is my passion!

FIV: As a fashion magazine, we know that there are sometimes disagreements at work in the creative industry. What type of people do you prefer to work with and what are NO-Goes when it comes to working with you?

Luise: I myself am a shy, calm, and cautious person. I don’t really like to work with loud or bossy people or someone who has affectations. Luckily, I don’t have any problems making arrangements with a wide variety of different characters.

FIV: You have shooted in many places in the world that are worth seeing. What was the most extreme or impressing shoot of your career so far?

Luise: In Autumn of 2016 I did a shoot with a parachute on the beaches of Normandy. We drove a car from Paris and arrived on a cold and very windy day. It was truly a struggle to take control of the parachute while trying to get the right shot. I think it was the most exhausting shoot I’ve ever done, but the outcome was definitely worth it.

FIV: You have already achieved a lot at your young age. What is your plans for the future? Do you as a photographer want to keep up the pace or would you rather start a family soon? Maybe you will do something completely different and become a ski instructor.

Luise: I’m just at the beginning of my career as a photographer. So I definitely want to keep taking pictures, improve my skills, and connecting with new clients. A family is also definitely an option for me as well, but I’ll never stop shooting. If I weren’t to be a photographer, I might be something like an undertaker, crime scene cleaner, or a greif/death counselor. It sounds really weird but I’ve always been intrigued by the end of life.

Luise Reichert: Instagram
Luise Reichert: Website

The Right Model Job – Become a Model Special #3

Clemence — Tue, 05 Mar 2019 23:00:00 +0000

Once in a model agency, the big dream of most models is also to earn enough money with their model jobs. As a rule, you don’t start directly with a commercial for Gucci or Prada and run at the Paris Fashion Week, but must first convince in a showroom. Stephan M. Czaja – Model Agency Owner – tells you which jobs are the best paid and where to look for them. Have a look at the other videos of our Model Special to find out everything about modeling. You can now find more tips on Youtube: FIV Magazine.

Tip! Interview with model agency owner Stephan Czaja (CM Models): Become a model

What are the right jobs for me? What do I earn the most money with?

become a model Special: All episodes

Model Application – How to become a model
Model Casting – How to prepare?
Model Jobs – From Instagram to Advertising Campaign
International modeling – New York, London, Paris
Model Book – The Book for Young Models, Author Interview
fashion show – catwalk and fashion designer
Photo Shooting Tips – Behavior at Shooting Set
Fashion photographer – Interview with tips from Oliver Rudolph