Fendi – Innovation & luxury combined in fashion

The Italian fashion label was founded in 1918 by the married couple Adele and Edoardo Fendi. Originally, their fashion was limited to furs and hats, but later expanded and now also offers clothing and other accessories. After the couple’s death, their five daughters Paola, Anna, France, Carla and Alda took over the company and in 1965 hired the German designer Karl Lagerfeld as Creative Director of the company. The fashion brand had established itself as a luxury brand mainly through Lagerfeld’s fur collection, which he presented at the “Haute Fourrure” fashion show. In order for the brand to achieve commercial success, the first Ready-to-Wear collection was launched shortly afterwards. Currently there is also a children’s collection called “Fendi Junior” and the furniture collection “Fendi Casa”.

• Learn more about the luxury brand Fendi here

Rebellious fashion full of elegance & fashion statements

Fendi loves innovation, thrills and breaking rules. The most diverse colours, materials and patterns are wildly combined with each other to make statements. Fendi also loves the modern woman who doesn’t put up with anything – either professionally or privately – and this is also reflected in the exciting collections of the Italian fashion label.

Casual women collection with modest prints & classic colours

For the women’s summer collection, the fashion house opted for lots of floral prints, white terry cloth and cotton. The collection was restrained with classic cuts, broad woven bags and muted colours. Highlights here were brown suede wrap dresses and floral patterned fur. It was also noticeable that there was not a single high heel during the show. “I want women to feel natural and good in these dresses,” said Venturini Fendi, emphasising the practical use of the collection.

https://www.youtube.com/watch?v=deQ0DZH2buA&t=585s

Corsetry & fancy fabrics as a symbol of female emancipation

The women’s collection 2020 resembled a fashion rebellion. To fashionably free oneself from the double standards that many women encounter in everyday life was the focus here. This was made clear by the ambiguity of the materials (something that is typically Fendi) and the almost identical dresses, which were similar in cut, but differed in details almost as much as day and night. With wicked boudoir pieces and a pink upholstered catwalk, this fashion show resembled a single thrill where you never knew exactly what was coming next.

https://www.youtube.com/watch?v=HtFpFNwj9Sc

High fashion fur coats and golden jumpsuits in Tokyo

The fashion show for the 50th anniversary was entirely in the name of fur. Chinchilla, sable and mink – the royal class of furs and their innovative looks, which had been created over the past decades under the creative direction of Lagerfeld, were always the focus of attention. As always, he and his team, with the fashion brand’s illusionary jackets and coats, ensured that there was plenty of snatch in the Front Row. Innovative, enchanting and unexpected – that’s Fendi.

https://www.youtube.com/watch?v=mn0yNzpGnOw

Homage to Karl Lagerfeld against an iconic backdrop

The Fendis 2019 haute couture fashion show celebrated the legacy of the great Karl Lagerfeld, who had been the creative leader of the Italian fashion empire for five decades. With his techniques and his love of always pushing back the boundaries of fashion, he had revolutionised fur and made Fendi the brand it is today. Naturally, one of the top locations was booked for this special occasion: the Palatine Hill in Rome, overlooking the breathtaking Colosseum. Take a look at the top class fashion show here.

https://www.youtube.com/watch?v=UoiulIJyNMI

Innovative men’s collections that are ahead of their time

The Italian luxury label Fendi manages to revive almost forgotten classics of men’s fashion with every men’s collection. Silvia Fendi and her team always create the must haves of tomorrow. The looks are modern and timeless at the same time; the accessories are innovative and practical.

Classic creations with a progressive touch

Shortly before the fashion show, the creative management of the company announced that they wanted to “work on the essential components of the classic wardrobe of a man of tomorrow”. For this year’s winter collection this led to newly invented contours and silhouettes of coats, vests and jackets. The traditional cigar bag was given new designs and AirPod and credit card compartments for the man of the modern age were added. Check out the complete fashion show here.

https://www.youtube.com/watch?v=5NUkYeSvOP4

Creative fashion show in the name of illusion & utopia

The fashion label found inspiration for the 2017 summer collection in Pablo Picasso, Albert Einstein and Hockney. This was also reflected in the outfits: cabana coats, blue-brown striped jackets and fur that at first glance looked like terrycloth. Fleshy bags in the typical Fendi colours finally rounded off the looks. See the whole fashion show here.

https://www.youtube.com/watch?v=pJ4_oOGUa_g

Innovative men’s collection with airy light elements

Dark, artistic and mysterious was the atmosphere at the Fendi fashion show 2019. The models emerged from an arch decorated with the illustrations of Nico Vascellari. For the men’s summer collection, the fashion label used lots of linen, innovative leather blouses and sporty tracksuits. Trendy bucket hats and fanny packs were regarded as must haves. So the collection was almost a bit alchemical, but still remained commercial through the use of typical cuts and creations from Fendis.

https://www.youtube.com/watch?v=EZi0qLfSBG0

XXL fashion show in Shanghai: Women’s and men’s fashion together for the first time

Usually Silvia Venturini Fendi and her team prefer to present the women’s and men’s collections separately. But this time Team Fendi decided to present both collections on the same runway. The location could not have been better: The Powerlong Museum in Shanghai. Check out the whole fashion show here.

https://www.youtube.com/watch?v=8TH8c2Qw0uc&t=122s

Behind the scenes of Fendi: Castings, Runway Shows & Interviews

What actually happens on the day of a fashion show? What criteria are used to select the models for the upcoming campaigns? And how is a collection of the Italian luxury label actually created? This and more you can find out here.

Backstage of a Fendi Fashion Show with Anna Wintour and Chiara Ferragni

In this exclusive video you can see how a Fendi fashion show works. See the who-is-who of Hollywood sitting in the Front Row, the stunning backdrop of Rome being set up and the models being cast and dressed in advance. Of course, the creative director Fendis Silvia Venturini Fendi is always present.

https://www.youtube.com/watch?v=RA1OlSwIbno&t=28s

15 things you didn’t know about the Fendi fashion empire

What inspired the two founders of the brand Adele and Edoardo Fendi? Which US-American sitcom contributed significantly to the brand’s success? With which international fashion show did the luxury brand go down in the history books? And who took over the company when both founders died? These questions are answered here.

Prada – stunning designs & innovative collections

Initially Prada was just a small family business, popular with the Italian royal family for its handbags and suitcases.  The brand was brought to life by the Italian designer Miuccia Prada. After international expansion in 1990, the brand made its final breakthrough, especially after the creation of its second brand Miu Miu and the opening of the Fondazione Prada. Today, the luxury brand is one of the most exclusive labels in the world and is considered a top luxury brand because Miuccia Prada’s creations are anything but predictable. With her exceptional Italian label, the renowned designer has launched extravagant trends and broken as many rules as possible in terms of style. From tops with funky prints to asymmetrical pleated dresses, classy block sandals and handbags in Barbie pink, nude, fawn and black: whoever wears Prada will master any style dilemma. Because Prada is characterised by innovation, transformation and independence and by stunning and extraordinary designs.

Learn more about the luxury brand Prada and its extraordinary fashion here

Sophisticated winter collections with creative designs

The Prada collections are full of creativity and reinvention. Each collection is developed in accordance with modern trends and includes the individuality and identity of the Prada brand. Through its relentless curiosity about the world, society and culture, the label constantly incorporates new influences into its creations and thus acquires new creative ideas. This is of course reflected in every collection, including the extravagant and unusual winter collection, which is usually a colourful mixture of playful, elegant and classic. Through the combination of different fabrics, high quality materials and the most diverse colour palettes as well as impressive accessories Prada is constantly creating new exclusive and sensational winter and autumn fashion.

Classic, elegant cuts with playful details

With its new autumn and winter collection Prada shows both femininity and strength of all women. That’s why her looks consisted of large earrings, spectacular necklaces and clothes set with diamonds. Silk trousers with a simple cut and sweaters with a classic crew neck were also seen more often. Prada also made a statement this season with her classic yet exciting outfits.

Straight cuts and unusual outfits

The latest autumn and winter collection from Prada for men shows different looks and outfits for everyday life – outfits for leisure time, or for the daily work routine as a young executive. The fashion of the new collection is characterised by oversized corduroy jackets, high-necked coats, lavender and olive colours as well as classic cuts. The looks pick up both technical and casual accents.

Romantic floral patterns combined with elegant haute couture

Prada’s latest women’s collection for autumn and winter is an exploration of romanticism and has a very ideological and emotional impact through its elements, such as crystal embroidery or rose prints. Above all, the collection catches the eye with its elaborate looks, which are particularly characterised by shirt dresses, loose knitwear and sheath dresses. Watch the complete video of the fashion show here.

Noble summer collections with breathtaking fashion shows

Not only the winter and autumn collections of Prada are a real eye-catcher, but also the summer and spring collections surprise with extraordinary outfits. Although the summer collections often use dark and sometimes cloudy colours, Prada always incorporates fabrics with impressive patterns and bright colours, giving the outfits a summery and fresh touch. Especially the dresses and skirts of the collections stand out due to the light and airy fabrics, but not only the women’s collections are convincing. The men’s fashion is also very popular with its unconventional fabrics, combinations and colours. Therefore the summer and spring collections are definitely worth a look and the fashion is convincing in every situation, whether everyday life or leisure.

Innovative designs and contrasting looks

For the Prada Spring/Summer 2021 collection, a statement about the new fashion is expressed through the different perspectives of different picture makers and artists, such as Terence Nance, Joanna Piotrowska or even Martine Syms. The film, which captures the facet of the Prada collection and presents its creative message and ideology clearly and unambiguously in five chapters, thus shows a somewhat new perspective on Prada and the exciting new collection.

Elegant Haute Couture made of fine fabrics & embroideries

In Prada’s last spring and summer collection, the beauty lies in the detail, as the looks were a mixture of elegance, naturalness and elaborate details. The outfits of the models consisted mainly of bright and cheerful colors, floor-length dresses, tailor-made jackets and summery knitwear.

https://www.youtube.com/watch?v=ovkSh5EtuEs

Geometric looks and pastel-coloured outfits for the men

This year’s summer collection of Prada for men consists mainly of intricate geometric shapes, subtle pastel colours and classic straight cuts. The looks are influenced by classic menswear such as tweeds, shirts, sportswear and khaiks, but in this collection the looks that stand out are those that are oversized and have misplaced elements.

Extraordinary looks in bright colours that make statements

The Prada Summer Collection of 2019 explores the overlapping processes of several design practices in an unexpected dialogue between materials. This collection is therefore characterised by satin tunics, black knee-high stockings and ladylike jersey coats. The complete video of the show can be found here.

Innovative fashion with extravagant patterns & accessories

Prada’s men’s summer collection features an innovative, essential and excessive design that reflects Prada’s core values. The outfits in the collection are characterized by powerful floral patterns, short shorts, collage looks, turtlenecks, sweaters and clean-cut blazers. This makes the collection look elusive yet wearable.

Exclusive insights behind the scenes of the fashion shows

Each Prada brand fashion show offers not only extraordinary fashion and beautiful models who present the special fashion of the luxury brand, but also extravagant fashion shows, which take place in unusual, impressive and creative showrooms. The shows consist of elaborate preparations – from setting up the scenery, styling the models and the first fittings to the finished fashion show. Therefore Prada attaches great importance to quality, attention to detail and individuality, so that each show is as innovative and unique as Prada itself.

Backstage with supermodel Gigi Hadid

In this exclusive backstage video the elaborate preparations for a Prada fashion show are presented. The fashion of this collection reflects the pluralism and complexity of female identities and shows how well sport and glamour can be combined to define new forms. Always in the middle of it all: our darling Gigi Hadid.

Busy stylists and relaxed models

Discover the secrets behind the current Looks Pradas and get exclusive insights into the creation process of a collection. You can see what happens backstage in the video here.

Balmain: French Haute Couture & Prêt-à-Porter

Balmain or Pierre Balmain S.A. is a fashion company founded in 1945 by the French fashion designer Pierre Balmain and based in Paris. Particularly in the 1950s and 1960s, the Balmain company, which has also been offering perfume since 1947, was one of the leading international fashion companies in the upmarket Parisian fashion scene with elegant haute couture for women alongside Dior and Jacques Fath. After the sale of the company by Pierre Balmain in 1977 and less successful times from the 1980s onwards, Balmain was owned by a French investor group since 1995 and was on the verge of insolvency in 2004. It was only in 2006 that Balmain, which has been producing high-priced prêt-à-porter fashion for women since 1982 and, with interruptions, for men since 1986, regained its reputation worldwide as a trendsetting and sought-after fashion brand in the upper price segment. Balmain’s haute couture fashion was presented for the last time in 2003 and was discontinued in 2004 as part of the restructuring. Since June 2016 the company has been owned by the investment fund Mayhoola for Investments from Qatar.

Women’s collections that redefine femininity

Balmain’s rich couture history is celebrated in every women’s collection under the direction of Olivier Rousteing. The archive, filled with unique designs, inspires, while the studio continues to inspire awe with its mastery of intricate couture techniques. Rousteing fuses these traditions with his own modern sensibility.

Fashion for the emancipated woman of modernity

For this women’s collection BALMAINFW20, creative director Olivier Rousteing rethinks and modernises the traditional symbols of the old French upper class to adapt them to today’s modernity – a range of designs now open to all, reflecting the inclusive values of Balmain today. Watch the video here.

Innovative cuts and artistic colour combinations

“Own who you are” is the motto of the women’s collection 2020, inspired by Rousteing’s own past. As the documentary film about the collection shows, he only recently found out that his biological parents are Somali and Ethiopian. His handling of this existential insight and his experience with adoption and rejection can also be artistically reflected in this collection.

https://www.youtube.com/watch?v=vQLs4viUyIY

Rebellious collection full of studs, glitter and leather

The outfits focus on sculptural shapes, skilful leatherwork and extreme ornamentation. Rousteing is proud of the efforts of his entire team as they have ensured that this year’s Balmain creations are in keeping with the daring of today’s troublemakers. Check out Balmain’s breathtaking fashion show here.

Futuristic dresses and statement accessories for the summer

It’s not the catwalk styling, music and celebrities that make Parisian fashion so incredibly inspiring – they believe it’s their unparalleled heritage of couture and high standards of tailoring that make them stand out. Of course, these unique ingredients are key elements of Balmains’ DNA, and today’s collection makes it clear what the combination of savoir-faire and the Parisian studio can achieve.

Cultured & sophisticated fashion for the Balmain man

Olivier Rousteing was just 25 years old when he was appointed creative director in 2011. In just a few years, he has rejuvenated the historic house of Balmain and given it an immediately recognisable style. Many of his designs for designer men’s clothing are based on what he wears every day, with the certainty that he pays great attention to detail.

Tropical desert feeling on the runway in Paris

See here the Balmains fashion show, which took place on 17 January 2020 in the Grande Halle de la Vilette in Paris. The show marks the debut of Balmain Eye Wear by Akoni. The unisex collection is based on the savoir-faire of the world’s best Japanese artisans and is available since April 2020.

Insurgent clothing with lots of black

These thousands of studs on the eye-catching oversized black bouclé blazer or on the pagoda skirts with origami texture are meant to make a statement for Balmain. Biker vests with open shoulders, paperboy caps, bags and pointed boots are also often seen on the catwalk. Check out the entire fashion show here.

Progressive fashion with avant-garde flair

The entire event, which took place in the Jardin des Plantes in Paris, was dedicated to support for aid organisations against AIDS. The fashion was typically Balmain: Loud, sparkly, confident. Cool colours were often to be found on the catwalk. What made this fashion show special: an extra laser show.

A fashion show inspired by the military

Many of the men and women who march across the runway today are dressed in designs based on protective armour from every age – from the medieval chain mail shirt and today’s military khaki to futuristic leather and nylon stockings. “Fashion is a revolution, not an evolution,” is the appropriate statement.

Famous advertising faces & Exquisite accessories

Balmain outshines the other luxury brands with its numerous, individual and always amazing modern and unique commercials. Using advanced techniques and numerous experiments, Balmain creates incredible videos. Even though it is difficult to shoot an unplanned commercial, the Balmain team always manages to fascinate its Balmain Army.

Cara Delevingne as advertising face in London

Balmain’s Spring/Summer 2019 campaign with Cara Delevingne takes to the streets during London Fashion Week, delighting thousands.

The perfect accessory: the Balmain bag

This new collection is inspired by what is on offer on the catwalks, picking up on some of Olivier Rousteing’s most famous signatures. Thick fringes, quilted leather and impressive embellishments are also typical of the new collection. To ensure that the models also look good on the catwalk, Creative Director Rousteing has teamed up with some of Italy’s most famous leather masters to match the bags’ colour palette to the latest outfits in the current collection.

Gucci – exclusive creations & never ending inspiration

It all began in 1921: Founded by the Italian Guccio Gucci, the luxury brand initially concentrated solely on the manufacture and sale of exclusive leather goods and handbags. Due to his training as a master saddler, the designer often drew his inspiration from the equestrian sport. It took a few decades and so the big breakthrough came only 30 years later. This was followed by internationally acclaimed collections, award-winning fragrances and breathtaking fashion shows. After a dispute with the founding family, the luxury brand was reoriented: under the creative direction of Tom Ford, Gucci’s collections became more youthful, flashy and light-hearted. This is reflected not only in the colours and cuts of the dresses, but also in the fashion shows and commercials.

• Learn more about the luxury brand Gucci

Innovative and contrasting winter collections

Gucci’s winter collections are elaborate, innovative and a blend of modern and contemporary. Most of the time the collections are made up of muted, cloudy and darker colors, such as blue, green and especially black. In addition, the outfits are made of heavy, thick and somewhat stiff, but nevertheless high-quality materials. These include especially knitwear, fur, fur or even multiple lace. But although the summer and winter collections differ slightly in design, materials, colors and cuts, they all reflect the Gucci philosophy and brand and are linked by a unified concept. Because Gucci places great emphasis on quality, individuality and attention to detail.

Women’s collection full of pastel and romantic outfits

Gucci presents its latest fall and winter collection for women, which consists of colorful, romantic and playful looks. Their exciting and new creation of fabrics as well as colors gives a new dynamic to their fashion. Furthermore, the fashion is presented on an unusual catwalk: Through a transparent wall the audience can also have a look at the backstage area of the show.

Classic cuts and playful looks for the men

Gucci’s new fall and winter collection for men is sometimes very playful and therefore looks more feminine, but sometimes also very masculine and sporty again. This is because Gucci deliberately wants to emphasize the different sides of men and not offer too gender-specific looks.  The catwalk is dominated by a swinging pendulum that symbolizes the change in fashion through time.

Unusual haute couture and individual outfits

For the 2019 fall and winter collection, Gucci redirected fashion towards individuality, breaking all gender norms. Models often wore a classic-cut trouser suit, but many of the pieces were unfinished, with basting stitches that traced seams or raw edges in other places. Different identities, into and out of which one can slip as easily as a woman swapping her Gucci sneakers for silver platforms.

https://www.youtube.com/watch?v=UB3gZssL10Q

Extravagant summer collections in typical Gucci style

Not only are Gucci’s winter collections a real eye-catcher, but also its summer collections, which either feature modern and classic cuts or have romantic and playful fabrics integrated into the looks. The outfits in the collections refer to different themes, ranging from 70’s or 80’s to antiquity, which have a significant impact on looks. Thus the summer collections include many creative 80s looks with modern and hip cuts and eye-catching accessories such as large statement chains, unusual glasses and colourful hats. But also a lot of outfits are inspired by antiquity and therefore consist of romantic lace, many gold and silver tones and exclusive high-quality fabrics.

Modern high fashion with a touch of avant-garde

This collection focuses even more on unusual and creative fashion, as the catwalk was kept more traditional and classic. Gucci’s new spring collection deliberately uses the color contrasts of black and multicolored, as well as the contrast of straight cuts to overloaded fabrics, and picks up on the accessories and details of the 70s and 90s.

Top-class contemporary fashion show in Paris

In this new collection, Gucci generously referred to historical clothing, such as a draped toga over a plaid suit, and dressed male and female models in the familiar red and undyed white wool of Roman army uniforms. The models present the fashion between ancient statues in almost total darkness, illuminated only by torches placed on the seats of the guests.

Extravagance of the 80s as a model of glamorous fashion

This show by Gucci 2019 featured extravagant couture dresses, with very elaborate 80’s shoulder lines, and impeccably cut 70’s suits with high waists. The collection, with its colourful and elaborate looks, adorned with details such as fringes, represented a night that resembled a party and was not to end yet.

Glamorous and trendy looks full of glitter

This Gucci show offered an intense and experience. The collection was full of glitter and glamour, 80’s shoulders, English tweed, Disney and Sega references. The catwalk was a cavernous, foggy, half-lit hall full of replica antiques to give a truly deep expression to the idea of community and to give the new collection a stronger contrast.

Behind the scenes of the fashion shows

Gucci not only offers special insights into the latest collections, looks and models, but also reveals the time-consuming preparations and minute details behind every show, video shoot and campaign. Because Gucci is not only synonymous with creativity, quality and innovation, but also with attention to detail, each project is executed by Gucci to the highest standards and is in line with the brand’s values. Each Gucci product represents the pinnacle of Italian craftsmanship and Gucci’s modern, innovative and progressive reinterpretations of fashion.

Elaborate preparations for the show

As he prepares for the Gucci Autumn-Winter 2020 Men’s Fashion Show, Alessandro Michele reflects on how to dress in complete freedom as a child, opposite filmmaker Yuri Ancarani. He recalls a beloved Prince Charming costume he wore for the carnival – an annual celebration in Italy with parades, music, dance and masquerade. The whims and details of the children’s clothes were woven through the collection on display at the Palazzo delle Scintille in Milan.

Backstage with the Hollywood elite

Fun, inclusive, liberated, liberal, hedonistic and uninhibited: the new #ComeAsYouAre_RSVP campaign is a party where everyone is invited and everyone has the opportunity to showcase themselves in their latest Gucci looks. Take a look behind the scenes – including Gucci Mane, Sienna Miller and Iggy Pop – as the Cruise 2020 campaign is being created.

Creating an inspiring campaign

Take a look at the set for the creation of the Gucci Showtime campaign with the 2019 Spring/Summer Collection by creative director Alessandro Michele. Discover and be inspired by the playful and crazy fashion of Gucci’s 2019 Spring/Summer Collection.

Chanel – Timelessly elegant fashion in the name of female emancipation

Today’s fashion giant was brought to life in 1913 by Gabrielle ‘Coco’ Chanel. At the age of 30, the Frenchwoman, who was born from a poor background, opened her first Chanel boutique in Deauville, France. Her wide dresses and rather comfortable cuts met with both rejection and applause at first. Her simple yet elegant designs were untypical of the 1910s fashion. The famous ‘Little Black’ later helped the style icon to international success. Since its breakthrough, the brand has also been celebrated for its quilted leather handbags with quilted seams and metal link chains. The Chanel No. 5 perfume is also one of the absolute must-haves for every Chanel fan.

• Learn more about the luxury label Chanel

Glamorous and bold fashion for winter

The winter outfits always have leather boots with high heels despite wind and weather. Likewise, the elaborate hairstyles are dispensed with in winter. In contrast to the hairstyles in summer, here the hair is tied together only to a simple braid or simply combed open back.

Elegant dresses and classic accessories

For Virginie Viard, the mirror staircase is the starting point for every collection. Over the past 30 years, explains Chanel, it has always been Virginie Viard who has worked closely with the Métiers d’Art Ateliers, researching and experimenting with them. She opens her first Métiers d’Art collection as successor to Karl Lagerfeld with black coats made of soft cashmere bouclé, decorated with chiffon ribbons embroidered with gold-coloured pearls and sequins.

Autumnal collection with cool tones and casual cuts

In the style of the 1968 film “The Does” by French director Claude Chabrol, female models walked together across the catwalk and chatted like confidants at first glance. The models wore stylish black leather boots in a retro look, with a bell-shaped brandy collar in the middle of the calf, which became the leitmotif of the collection.

Exciting and innovative outfits in a quiet environment

For her haute couture debut, Virginie Viard chose the backdrop of a library. The library was inspired by the library in Gabrielle Chanel’s daytime apartment on Rue Cambon (the legendary designer slept in the Ritz next door) with its chic bindings in gorgeous chestnut colours and by Galignani, the legendary bookshop on Rue de Rivoli, which counted bibliophile Karl Lagerfeld among its most important customers.

Emotional show in memory of Karl Lagerfeld

In a gloomy yet cheerful show, in which airiness and substance, shrugging elegance and unbridled joy were captured, the farewell to the tremendous talent of Karl Lagerfeld was framed just as he had imagined. He led us on a beautiful day to a place high in the mountains. It was a snow-covered refuge – a piece of the Chanel sky, seen from a distance that was touchingly difficult to bear.

Delicate dresses and stylish hairstyles for the summer

One thing is particularly striking in the summer collections. The collections for the warmer seasons usually include dresses rather than trousers or skirts. As described above, the models’ hair is often more elaborately draped, gelled or sprayed in summer.

Unique prêt-à-porter on the roofs of Paris

Up on the roof chez Chanel, a procession of long-legged girls on flat heels, appearing in tweed playsuits, tiny silk trousers, garçonne dresses and small bell-shaped skirts. Where Lagerfeld may have worn funny pun accessories, it was Richard’s instinct to undress and emphasize the essence of the silhouette and tweed Chanel textures in a related context – who could dare to imitate his wit, after all?

Haute couture collection of contrasts: Moral & Sensual at the same time

Virginie Viard’s haute couture presentation Chanel saw us in the romantic garden of a monastery, miraculously located in the cold immensity of the Paris Grand Palais. In imaginative retellings of her autobiography, Chanel described the strict and unforgiving nuns of the convent as “aunts”. Nevertheless, these teachers taught the young Chanel how to sew and thus gave her the tools to build a life as an independent woman in later years.

Exclusive fashion show with breathtaking scenery

The collection was presented downstairs in the large, up-and-coming room of the Grand Palais. Although there were train tracks here, there was no train, because who could outshine the steaming trains of John Galliano’s sensational haute couture show for Christian Dior in autumn 1998. Instead, Viard transformed the vast space of the Grand Palais into a train platform, the audience sits expectantly on old-fashioned benches, and the building’s existing Art Nouveau architecture is successfuly reminiscent of a station for giants from the turn of the century.

Chanel’s first swimsuit makes its debut in a royal garden

Outside the Grand Palais at sub-zero temperatures in Paris it may have snowed, but inside Karl Lagerfeld took us to a sunburned Italian villa where terracotta oleander urns flanked an inviting pool and cypress and palm trees shaded sandy paths, stone balustrades and a curved staircase.

The ‘Making of’ Chanel – From studio to catwalk

Especially Chanel is known to take his audience behind the scenes on YouTube. No matter if it’s preparations for the Fashion Week, the hectic rush in the backstage area just before the show starts or the making of the latest collections. There are also image films created by Karl Lagerfeld or films that tell the story of Coco or Chanel. With elaborate and emotional stylistic devices, short videos in blockbuster quality are created here.

Creative design process with finest handcraft

Virginie Viard’s Autumn-Winter 2019/20 collection shows the ever renewed creativity and unique savoir-faire of Chanel’s haute couture studios and métiers d’art. See how the house of Chanel and its seamstresses make the handmade garments.

Hectic in the last minutes before the show

From backstage to show, a closer look at the ready-to-wear looks and accessories for spring and summer 2020.

Moncler – A fashion empire revolutionizes sport & fashion

René Ramillon was a French businessman who produced mountain sports equipment. In 1952 he finally founded the Italian fashion brand Moncler. He derived “Moncler” from the name of his home village Monestier de Clermont, which is located in the French winter sports area Val d’Isére. The brand became famous for its unusual articles, collaborations and extraordinary and magnificent stores all over the world. Already in 1968, Moncler was the official supplier at the Winter Olympics in Grenoble. In the 1980s Moncler changed into a lifestyle brand.

• Here you can read more about the luxury brand Moncler

Varied ready-to-wear collections for the summer

Moncler is not only popular in winter, but also during the warm seasons. From sporty to youthful playful – there is something for everyone. The brand also presents the most important must haves and accessories of the summer every year. Take a look at the favourites of our editorial team here.

Original sports fashion with a touch of nostalgic disco

Experimental. Intriguing. Almost revolutionary. This or something similar could be the description of the Moncler 2018 Summer Collection. This time the brand’s sporty vibe was joined by DiscoFever, with sparkling disco balls on the catwalk and professional dancers during the opening.

Sustainable summer collection with well-behaved cuts and prints

Feminine and playful was the motto of Moncler’s Fashion Show 2016. Here you could find baroque dresses, rich ornaments and lots of white lace. For the summer, the designers Monclers also focused on trouser suits with country embroidery. Check out the whole fashion show here.

Captivating fashion show including unexpected plot twist

“It’s a great way to show Moncler’s strength in winter and spring,” said Creative Director Browne after the show. Innovative and varied. Not only the collection, but also the fashion show should be that way. Almost complete metamorphoses took place on the catwalk, taking the models and the audience on a journey full of different weather conditions and destinations.

Modern urban clothing meets French tradition

The Gamme Rouge summer collection 2017 was all about France. So it was urban clothing with a touch of French history. The main colours were red, white and blue. Random Fact: The fashion brand had over 10 tons of sand delivered especially for this spectacular setting. Watch the entire show here.

Luxurious winter collections with dramatic staging

Moncler loves theatrical productions. Of course, they should not be missing at the fashion shows. While the summer collections are always characterized by a touch of lightness, the creative heads of Monclers put a shovel on it for the winter collections. Convince yourself here.

Romantic coats and feminine cuts for autumn

The Fall-Winter Show in Paris. A very unusual catwalk with autumnal leaves and bushes on the floor and in the background a simulated forest, which fits perfectly to the Fall-Winter collection of the brand.

Exciting performance and voluminous down jackets in icy cold

The presentation of the 2016 winter collection was spectacularly frosty. Moncler had invited the Japanese dance team Shudankodo, which gave a breathtaking performance at minus temperatures on Lincoln Center Plaza. Later the models presented the latest collection. Have a look at the whole clip here.

Classic and sporty at the same time: winter collection of the extra class

Inspiration for the 2017 Winter Collection was mountaineering and hiking. This is also reflected in the garments. The fabrics, patterns and colour combinations were rather unconventional this time: carabiners, ropes, rubber and nylon were often seen. Fur and wool were also often used to protect against the icy temperatures.

Theatrical winter fairy tale full of woolly hats and extravagant capes

For the fashion show of the 2017 winter collection, the Moncler fashion empire chose a dramatic staging of the highest order. The catwalk resembled a winter palace and the live orchestra played classical arias. Enchanting and romantic at the same time – that was the best way to describe the fashion show. See for yourself here in the video.

The luxury brand Backstage – charming, open & honest

The success of Moncler does not just come from somewhere, of course. After all, there are decades of work behind it. Who is behind the success of the brand and how it happens during a typical Moncler fashion show, you can see here.

Exclusive view behind the scenes of a Moncler Show

What happens in the minutes before the fashion show? Who is involved in the production? This video takes you behind the scenes of a Moncler Fashion Show.

The likeable CEO Remo Ruffini in interview

In 2003 the Italian Remo Ruffini took over the fashion empire Moncler. He is one of the main characters who have made the label’s success to this day. What visions does he have for the future? And why does he think collaborations are so important? You can find out here in an interview with the journalist Mimma Viglezio.

Vera Wang: Ageless fashion icon of the modern age

Youngest fashion journalist ever hired by the popular Vogue magazine. Former figure skater. Hardworking businesswoman. Innovative designer. The list of Vera Wang’s titles is endless. Originally known for her original bridal wear, she later designed evening wear, sunglasses, jewelry and even bathroom rugs. Her road to success was long and rocky, and her breakthrough was long in coming.

• Read more about Vera Wang here

Ready to Wear: Extravagant and innovative fashion for everyday life

The everyday clothes from the house of Wangs are always characterized by dark nobility. The main characteristics here: Sparkling sequins, sheer lace and voluminous tull. Lingerie and boudoir pieces are also often used. The models are mostly not excitingly made up. Their faces are expressionless. Their hair is casual, almost effortlessly styled. Wang wants to let their fashion speak for itself.

An autumn collection characterized by androgynous elegance

For her autumn collection 2014, Vera Wang took inspiration from male sportswear and refined it with bold lace, sparkling rhinestones and metallic sequins.

Casual everyday wear with a touch of coquetry

For spring 2017, Vera Wang relied on corsetry and peplum shorts that exposed the models’ off-the-shoulder silhouettes. Check out the complete fashion show here.

Dreamy lingerie and sheer dresses for spring

After taking a break for two years, Wang finally came back with her spring collection 2020 with transparent bra tops, loose chain mail and dizzying platform heels.

Ready to wear in Wang’s style: Romantic tull and egdy make up looks

For her ready to wear collection in autumn 2020, Wang did not shy away from wicked boudoir pieces, asymmetrical frill shirts and pleated tulle. Here is the complete runway show:

Innovative wedding dresses: romance meets rebellion

If you think wedding dresses always have to be white, you are wrong here. On the contrary: Vera Wang loves to challenge the status quo and redefine the standards of bridal fashion for herself. So she always uses the entire colour palette for her collections. From pink to red and even black, all colours are represented here. Eye-catching accessories such as opera gloves and pathetic overskirts are also often seen.

White wedding dresses with innocent sophistication

With the title ‘All about Lace’ Vera Wang presented her new bridal fashion collection in autumn 2013. Striking here: Romantic embroidery, voluminous skirts and elaborate neckpieces.

A wedding in bold red

In the style of Wang, she broke all bridal fashion taboos in spring 2013. The result? Strapless dresses, floral motifs and draped tull in shades of red. Convince yourself of Wang’s innovative bridal fashion in the clip.

Avant-garde bridal fashion and a lot of style break

After the red tones of before, Vera Wang ventured into another colour palette a year later. So here she skilfully mixed the two opposites black and white with predominantly white dresses with black accents.

Who is Vera Wang?

Although much is known about the ageless designer, very few people are familiar with her life and career. What is the creative innovator up to apart from the fashion shows? Who inspired her in her profession? How did she find her first job at Vogue? Find all answers to your questions here.

A merciful fashion legend away from the glitz and glamour

For her 30th anniversary Vera Wang surprised members of the American military with wedding dresses, tuxedos and wedding rings from her latest collections. Tears are guaranteed here.

The designer about the beginning of her career and the women in her life

During a conversation with CCTV Americas presenter Shraysi Tandon, Wang answers all questions about women and business.

Fifteen things you did not know about Vera Wang

Every Friday Alux.com presents fashion icons of the modern era. This video summarizes 15 facts about Vera Wang – from her most expensive dress to her Hollywood customers.