Jones became known for her personality, eccentric appearance and artistic versatility. She was very successful in both the fashion and music industries and became a style icon of the 1980s.

There will be more about her greatest hits in the music scene later. Let’s take a look at her milestones first.

Milestones at a glance

Here you can see Grace Jones’ biggest milestones at a glance.

Breakthrough. Jones’ hit “Pull Up to the Bumper”

Their breakthrough in the music industry came in 1981 with their album “Nightclubbing” and the hit song “Pull Up to the Bumper” included on it. The song was an international hit and reached #5 on the US Dance Charts and #2 on the UK Dance Charts.

It combined elements of reggae, dub, funk and dance, so there was something for every music fan! The song has a strong bass, a catchy melody and Jones’ signature voice that was loaded with confidence. The music video for “Pull Up to the Bumper” featured Jones in an eye-catching outfit. The song and video struck a chord and were celebrated in every club.

Jones also convinces live with her strong voice

“Slave to the Rhythm” became a big hit and reached the top 10 of the charts in several countries. It is an energetic dance-pop song with a rhythm that makes you want to dance. Watch a concert of Grace Jones in London here. Her performance was a great success and showed that she still had a strong presence on stage.

https://www.youtube.com/watch?v=crsb7fdWflU

Grace Jones – an icon!

She is always referred to as an icon because of her outstanding achievements in many fields of art and culture, bringing her own distinctive style and personality. She has released groundbreaking albums in the music industry that continue to influence music today.

Jones is often seen as a legend of the queer and LGBTQ community for her advocacy of the community’s rights. She is also celebrated for her strength, confidence and artistic independence. Not only does she score points as a model and singer, but Jones has also been more than convincing as an actress. There’s more on her biggest role now.

Did you know. Grace Jones’ role in James Bond

Grace Jones is a multi-talented actress. She appeared in the 14th official James Bond film “A View to a Kill” in 1985, in which she played the role of May Day. With her strong personality as a power woman, she brought a touch of glamor and style to the world of James Bond. Moreover, the character of her role suited her perfectly:

May Day was a strong, fearless and physically impressive character. Overall, Jones’ role as May Day in “A View to a Kill” was an important moment in her career and a contribution to the legendary history of James Bond films.

This is how it all began

In the fashion industry, Jones began working as a model and collaborated with famous designers such as Yves Saint Laurent and Claude Montana. She quickly became one of the most sought-after and successful models in the world. No wonder, because with her unconventional look and androgynous style she won over many artists and designers.

Especially the Wolford brand had taken a great liking to Grace Jones. The collaboration began in the late 1970s, when Jones lived in Paris and became passionate about the brand. See more about Grace Jones and Wolford collaboration here.

Conquering the catwalks

Her striking look and unique charisma made her a popular model on the catwalks and in fashion campaigns. She always walked the runway with a lot of power. Check out her strong walk at the Jean Paul Gaultier show here.

Career and family – does a star like her manage the balance?

Jones has been married twice, but as a strong power woman, she emphasizes that she sees herself as an independent woman and does not need a relationship to be happy. She has a son named Paulo Goude, who was born in 1979. She does not reveal much more about her personal life, because the focus should be on her career. So far Jones has achieved quite a lot in her life, but what does her career actually look like today?

Where can we follow Grace today?

Even at the age of 74, Grace is still in top form today and works on various creative projects. Although she has not appeared so often in public in recent years, she still has a great influence on pop culture ensures that she remains an important figure in the fashion scene. She can still be seen occasionally as an actress in movies and TV series, such as in “Gutterdämmerung” in 2015. In addition, of course, she can still be seen as a model in her favorite place, the catwalk.

Jones remains a great inspiration – then and now

In summary, Grace Jones is a unique and versatile artist who has been successful in various fields such as music, film, fashion and art. She has left her mark on pop culture and continues to be an icon and inspiration to many today. Jones has achieved numerous milestones in her career, including her groundbreaking albums, her legendary live performances, and her acting roles in films.

Despite her success, Grace Jones remains an inspiring figure who continues to reinvent herself and shape pop culture in her own distinctive way.

FIV Magazine #29: Grace Jones x Wolford

More in magazine #29!

How important is support from stars like Zoe & Stefanie?

It is very important for well-known singers and social media stars to advocate for projects like Viva con Agua, as they have a wide reach and a strong presence on social media, enabling them to reach a wide audience and draw attention to important issues.

By using their platform to promote social and humanitarian projects, celebrities like Zoe Wees and Stefanie Giesinger can help raise awareness and donations for specific issues. They can also help to positively influence the image of an organization, highlighting the importance and urgency of its work.

Access to clean drinking water and sanitation facilities

In terms of Viva con Agua, it’s especially important because it revolves around a necessary and pressing issue: access to clean drinking water and sanitation, especially in developing countries. Celebrities can help draw attention to these issues and show that everyone can make a contribution to help.

Celebrity involvement can also help attract interest from sponsors and supporters and secure funding for projects. It can also help reach a wider audience and increase the impact of the work.

Read more about here:

• Viva con Agua

Zoe Wees “Water is a human RIGHT”

Zoe Wees started her music career in 2020 with her debut album “Control”. She shared her music on YouTube and Instagram and quickly built a loyal fanbase. Her first big hit was “Control,” which charted in Germany and internationally. Her sound is inspired by pop and R&B and her lyrics are often about personal experiences and emotions.

She also has a strong presence on social media and has shown in her music videos and live performances that she is a strong and confident singer. She has also won several awards and was named “Newcomer of the Year” at the Echo Awards 2020.

Technically, Zoe Wees has a strong and powerful voice that makes her able to sing both soft and powerful tones. She has also shown that she is able to sing different genres, from pop and R&B to soul and blues. She has also shown that she has a good sense of melodies and harmonies and that she is able to express her thoughts and emotions through her music.

Tip. Click on the cover to read

Stefanie Giesinger “Water is a human RIGHT”

Stefanie Giesinger is a German model and reality TV star. She became famous when she participated in the ninth season of Germany’s Next Topmodel in 2014 and came in second place. Since then she has worked as a model and has appeared in various advertising campaigns and fashion shows around the world.

She has also appeared in various reality TV shows like “Let’s Dance” and “Promi Big Brother”. She also has her own fashion line called “Stefanie Giesinger x mister*lady” and has launched her own cosmetics brand “Giesinger Beauty”.

Stefanie Giesinger also has a strong presence on social media and has over 4 million followers on Instagram. She uses her platform to write about fashion, beauty and lifestyle and also shares personal experiences and adventures. She has also participated in various charity projects and has worked for Viva con Aqua, among others.

Viva con Agua: The Mission

Viva con Agua is a non-profit organization focused on providing clean drinking water and sanitation in developing countries. It was founded in 2007 by a group of friends and has since implemented projects in over 20 countries.

The organization has established a partnership with the music and cultural industries, working with musicians, artists and event organizers to raise awareness and funds for the need for clean drinking water. It has also organized a number of music festivals and events to raise money for its projects.

Viva con Agua is also known for its creative and innovative campaigns aimed at raising public awareness and funds for the issue of clean drinking water. It also has a strong presence on social media and works closely with other NGOs and governments to achieve its goals.

More about:

• Interview with Carolin Stüdemann

Katy Perry x About You: The Collection

The singer is launching a capsule collection with online retailer About You on November 02. The collection can be described like the singer: authentic, trendy and glamorous! There will be a total of 81 pieces, priced between 14.90 and 189.99 euros. The focus is on women’s clothing and accessories that express the singer’s style. From fashion for everyday life to party outfits and from simple to metal optics and rhinestones, everything is there!

Flashy looks: that’s Katy Perry!

Katheryn Elizabeth Hudson, known by her stage name Katy Perry, is one of the most famous singers in the world. It all started when she moved to Los Angeles at the age of 17 to fulfill her dream of singing and writing songs. After 5 difficult years, she made her breakthrough with the song “I kissed a girl” in 2008 and gradually her other songs became hits. Today she is a world star who loves not only music but also fashion!

Individual & Expressive: Photos

Here you can find the photos from the shooting with Katy Perry!

Photo: ABOUT YOU

Photo: ABOUT YOU

Photo: ABOUT YOU

A lot less at the AYFW in Milan

Supported by the singing of Lena herself, the fashion show of her own collection became unique.

The show: changing and decelerating fashion

Here you can see the looks directly on the catwalk.

After the show, it went straight on with Denim Tom Tailor.

Vlog: A lot less

Behind the scenes @ FIV YouTube.

Lena Meyer-Landrut: singer

Lena Meyer-Landrut is a German singer and songwriter who has performed only as Lena since her first album. She became known with her song Satellite, with which she won the Eurovision Song Contest 2010, conceding the second victory for Germany. Occasionally she also works as a model or even voice actress. She has modeled, for example, for L’Oreal or her own label a lot less at About You. Her voice could have been heard not only in her music, but also in the animated film “Trolls”, where she took a singing and speaking role.

Black Carpet Looks

Lena Meyer-Landrut.

photo: ABOUT YOU

Dascha Carriero.

photo: ABOUT YOU

Elena Carriere.

photo: ABOUT YOU

Looks from the runway

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

photo: ABOUT YOU

ABOUT YOU Fashion Week Milan

Alongside Paris, London and New York, Fashion Week in Milan is the place to be when it comes to fashion and haute couture. Now there is a new player, About You with a first-class line-up and its own ABOUT YOU Fashion Week. In a few days it starts and we are there for you live, at all the shows. adidas by Stella McCartney, RÆRE by Lorena Rae, LENI KLUM x ABOUT YOU, the Guido Maria Kretschmer Collection and LeGer by Lena Gercke…. Milan, are you ready?

• ABOUT YOU Fashion Week Milan

New single from Kati K: “Ohne Dich

Katis K. has released her new single Ohne Dich and reaches thousands of streams after only a few weeks. The song is an absolute earworm and is the right song to close with the past. Even after months of heartache, missing and mourning, the time will come when you can laugh again. No matter how hopeless everything seems, in the end you will be able to close and be happy again.

How the multi-talent brings everything under one roof

FIV: Hello dear Kati, how nice that it worked out with the interview today. You are extremely successful both as a singer and on social media, that can certainly be quite stressful. How do you manage to balance it all?

Kati K.: Hey! I’m also very pleased. Quite easy answered actually. With a passion one forgets as well known the time and I love it simply so much that I do not feel it at all as stressful.

Career highlight: The first record deal

FIV: You’ve had a very successful year as a singer: you’ve released several songs, one of yours even made it into the charts and you signed with Sony Music! What has been your personal highlight in your career so far?

Kati K.: Actually, every single single is always a big highlight haha. But of course also my first record deal. That was just such a big milestone for me.

Photo: Sascha Wernicke

Big goals for the future: new music & performances

FIV: You have already achieved a lot as a newcomer, what are your further goals for your music career?

Kati K.: Definitely play my first own tour and release my first own album this year, next year at the latest. My biggest wish is of course to be able to make my own music forever.

Live audio sample “Schizophrenic

Schizophrenic is Kati K.’s most successful song so far. Here you can get your first taste of her song:

The big dream of singing at the age of 3

FIV: How did you get into music and was becoming a singer always your dream?

Kati K.: I grew up in a musical family and already sat at the piano at the age of 3 and strummed my first notes and sang. I wrote my own songs when I was a teenager. Becoming a singer has always been my dream.

Photo: Sascha Wernicke

The dream destination of the singer: the USA!

FIV: As a singer you are of course on the road a lot, but you also like to travel privately and take your followers with you on your wonderful trips, like your trips to Ibiza and Mallorca. Which place do you definitely want to travel to one day?

Kati K.: My big dream is to see the USA. I hope that is possible this year! Australia and Sweden are also items on my travel bucket list.

Kati’s future plans: new music, concerts & own merch

FIV: Finally a short look into the future, we are curious what you have planned in the near future: Do you have big plans like a new project or maybe an album, or is there something special coming up? Give us a little teaser of what your fans and followers can look forward to in the near future!

Kati K.: You can definitely look forward to a lot of new music this year, my first own merch and hopefully some concerts.

Here you can see the cover of Kati K.’s new single “Ohne Dich”:

Star-worthy looks with Ivana Santacruz

Make it LOUD! Create star-worthy looks with a luxurious makeup collection created by @ivana.santacruz.

Colors: Eye Shadow Palette in 12 colors

Shades at a glance:

Here are the colors again, without distraction:

Brush set in 12 sizes

The set in detail:

By Ivi Cruz:

Ivana Santacruz? Who is Ivi?

You don’t know Ivana yet? Then it’s time!

Your path: series, influencer and brand ambassador

Ivi is a singer and dancer, born in Germany and known since 2016, also through her TV and series appearances, including “Berlyn”, a spin-off of the format “Berlin Tag & Nacht”, in which well-known people play. After that, Ivi’s career went from strength to strength.

No matter what it is about, her boyfriend, her age, her origin or even her star sign, fans want to know everything about Ivi. Also because she is a strong role model for many after 4 miscarriages. Who has experienced so much and has managed so much, has earned our respect!

Songs by Ivi Cruz

You can find more songs on Youtube.

https://www.youtube.com/watch?v=1_5WposB_nQ

Romy talks about her life after GNTM

FIV: Hello Romy, it’s nice that the interview worked out. You have already experienced a lot in your life. You took part in the 16th season of Germany’s next Topmodel in 2021. Since then, you’ve been a successful model and active on social media. How has your life changed since you took part in GNTM?

Romy: I wouldn’t call myself a big, successful model at all, because I’m not a full-time model at the moment, but I’m concentrating on my internship and my future career.
I’m concentrating on my studies. Nevertheless, a lot has changed in my life since my participation in GNTM.

Finding friends has been difficult since GNTM

Romy: It has become more difficult to make real friends, because everyone who meets me already has a preconceived opinion of me, whether positive or negative. I meet a lot of people and I get recognized on almost every street, I like that. I love my fans and spend super happy time with them, even if it’s mostly unfortunately only very short and only possible from a distance, due to our current situation of course.

Going out alone is difficult for Romy

Romy: Unfortunately, I can no longer walk through my village alone, as there have already been cases where I have been secretly followed home or my neighborhood has been scouted. Basically, one lives a bit more restricted than before. It doesn’t matter anymore how embarrassing you act in public because everyone knows you. And it doesn’t matter anymore if and how you express yourself in public. I’m very often afraid of disappointing my fans or doing something wrong by not being active enough in social media, for example.

Romy is endlessly grateful for her life

Romy: I have a lot to do and in the last few months I could rarely be at home, right now it is a bit quieter because of Christmas, which also gives me the opportunity to spend more time with my family. But, and this is the most important thing for me, I love every little change, even the restrictions, because I would never undo the time and I am endlessly grateful for every single person who follows my story, wants to see me and likes what I do.

Romy gives tips for aspiring GNTM contestants

FIV: The new season of GNTM starts soon. And you certainly have tips in store for the aspiring candidates?

Romy: The only tip I would give to a candidate would be to just always be yourself. You shouldn’t try to play any role in such a show or behave differently than usual, because for me personally that would be like lying to the people in front of the TV and also to Heidi Klum. I would say: You are perfect the way you are and this show wouldn’t want you if you were different!

Has modeling always been Romy’s dream?

FIV: Was modeling always your career aspiration or did you want to do something else?

Romy: It was always a huge dream of mine to take part in Germanys Next Topmodel. However, I never knew if I was even remotely good enough for it, which is why I never actually considered modeling before.

Social media pressure – how best to deal with it

Many people, especially young women struggle with unrealistic beauty ideals and identity issues they see on social media. Many have developed serious mental health issues, identity problems and a false self-perception to mimic the beauty standards that are simply unattainable. We asked Romy about her opinion and you can find her answers here.

“You put pressure on yourself to look perfect”.

FIV: You are in the public eye and are active on social media as a social media personality. How great is the pressure in the business to always be “perfect”? What’s the best way to deal with it?

Romy: The pressure to always be perfect is put on you by the big celebrities and yourself by constantly seeing perfect photos in perfect places with perfect people, outfits and scenarios. Personally, of course, I also make sure that my photos and videos are interesting. But I also like to show an “imperfect” side of me. We are all human beings. People who usually have a stressful everyday life, come home and want to relax. Since I personally prefer to look at funny things or really exciting facts that do not make me envious of huge mansions or beautiful front gardens.

Romy focuses on funny content

That’s why I usually post rather funny content, I also like to be without makeup or fresh out of the shower with wet hair. I also make it a point to let my fans know how much they mean to me, which is why I often put sayings in my status that emphasize that and remind everyone that you are perfect the way you are. Even without a big mansion and huge success.

Participation in The Voice of Germany

FIV: Besides GNTM, you also participated in the Voice of Germany. Do you want to pursue your career as a musician?

Romy: I’ve been a musician for over 15 years and of course I want to continue pursuing a career as a musician. However, the most important thing for me is to first study and get a good degree, because as a freelance musician/artist, as you know, you live very dangerously.

Future dream: Successful music career

Romy: Right now I would like to just sing covers on YouTube and write my own songs to express myself and my feelings. That’s what I will do for the rest of my life. If something bigger should come out of it, that would be wonderful of course and also the fulfillment of a huge dream, but time will bring that.

Here you can already hear Romy’s voice:

Outlook: Romy studies in the future

FIV: Finally, a short look into the future, we are curious what you have planned in the near future: Do you have big plans like a move or something similar or is there something special coming up? Give us a little teaser of what your fans and followers can look forward to in the near future!

Romy: In the near future, I’ll be doing an internship, because I’d like to study. When, where, what and how I keep secret, because of privacy.

Will Romy soon release her first album?

Romy: However, I’m just starting to sing and I can reveal that I’m currently working on 4 own songs and constantly something new comes to it. They are different from the song I have already published and go in the direction of ballads. On this and on other, different posts from my life and my everyday life, as well as now and then a few interesting collaborations, my fans and followers can look forward in any case and continue to be excited!

More about Germany’s Next Topmodel

Did you like the interview with Romy? Then read more interviews with former GNTM contestants here.

Anna Maria Damm in interview: About her daughter, life as a mom, her house & interior design tips

With over 1.5 million followers on Instagram, model and lifestyle blogger Anna Maria Damm is one of the most successful German women on this platform. This gives her an immense reach, and her feed now focuses primarily on her family life with boyfriend Julian Gutjahr and their daughter Eliana. In addition to insights into her everyday life, the former Germany’s Next Topmodel contestant primarily represents lifestyle topics such as beauty, fashion and interior design. The model talked to us about her life as a mom, must-haves and things she always wants to make time for.

• Anna Maria Damm in interview

Fata Hasanovic Interview: Travel tips, moving to Dubai & secret of success at GNTM

Blogger and model Fata Hasanovic took part in the TV show Germany’s Next Topmodel a few years ago. The pretty brunette came in third place on the show and has since taken off on social media. Four years after her participation in GNTM, Fata built up her own YouTube channel, a successful Instagram account and even her own podcast. For the beauty, however, one thing has always been clear: she wants to be in the media industry! With her fun-loving and fun nature, Fata takes her followers with her and gives them private insights into her life, which many envy her for. Dubai, sun, beach and lots of travel – the model lives the real dream! Fata reveals to us in the interview what her most beautiful travel destinations are, her tips for a successful participation in GNTM and her favorite travel partner.

• Fata Hasanovic Interview

First makeup collection by Ivana Santacruz

With her collection Ivana Santacruz wants to express her unique and bold style and has therefore chosen an eyeshadow palette in soft nude shades, different fake lashes for the eye-catching effect, liquid lipsticks and glosses in exciting colors and a brush set with bags. The make-up collection is perfect to create any make-up look from everyday look to party look. It was especially important to Ivana that the products last a long time on the skin, so that the make-up can withstand even intense dance choreos.

Who is Ivana Santacruz?: 5 facts

Ivana Santacruz is a German-Mexican multi-talent. She is known as a singer, dancer and influencer and entertains her 2 million followers on Instagram with creative dance videos. Here you get a small overview of the beauty:

• She is the daughter of an Italian and a Mexican
• Your star sign is Aquarius
• Before her career as a dancer, Ivana was mainly a fitness model
• She participated in the reality show Berlyn on RTL2
• Ivana Santacruz was already allowed to model together with Sarina Nowak for the fashion label of Khloe Kardashian

Collaboration with world-renowned choreographer

As a dancer, Santacruz has been known since the beginning of her career, but in 2019 she had the opportunity to dance with star choreographer Matt Stefanie, who has worked with absolute world stars such as Taylor Swift, Jason Derulo and Chris Brown, to the mega hit “Que Calor” by Major Lazer ft. J Balvin to dance. To this day, she regularly delights her followers on YouTube and Instagram with successful dance videos.

Successful music debut with “Bum Bum

Ivana Santacruz is not only successful as a dancer, but also as a singer: With her hit “Bum Bum” she celebrated her official music debut and until today this song is her most successful song. The song of the Mexican-born singer is in Spanish and a relaxed pop number that makes you want to dance along. In the video Ivana shows her seductive side and of course also brings her incredible dancing talent through a sexy choreography.

https://www.youtube.com/watch?v=1_5WposB_nQ

You love beauty? Here you will find helpful tips on the subject of hair care

Hair Care Routine – Is your hair brittle, lackluster and breaking quickly? Then you’re probably not using the right products for your individual hair type. Curly and wavy hair has very different needs than straight hair, so it’s super important to use the right products. In this article you will get important tips on how to choose the right care for your hair type and what an ideal hair routine for your hair type should look like.

• Hair care routine

You dream of beautiful, long and healthy hair? You already use the right care in your hair care routine and are looking for more tips to care for your hair? In this article you will find valuable tips on how to avoid hair damage and what else you can do for healthy hair.

• Hair care tips

Taylor’s real estate paradise

Singer/songwriter Taylor Swift can proudly own eight remarkable properties. But with assets of around 360 million euros, she can also afford to do so. Allegedly, as much as 22% of her fortune flows into real estate in townhouses and penthouse apartments in Nashville, Beverly Hills, Rhode Island or New York. Let’s take a trip to the home of a Taylor Swift!

How it all began

“Home sweet home”, said little Taylor to her parents’ house in Pennsylvania, where she practiced guitar in a large, bright study – and probably also trained her eye and interest in beautiful interior design and architecture. In 2013, the former parental home, where the singer lived until she was 14 years old, was sold. After that she moved to Nashville, the place where she later bought two properties for herself.

The way to the numerous houses was through her millionfold sold songs, which are on everybody’s lips today. In the course of her career and her ever increasing fortune she bought several properties in several locations in the USA.

Nashville: Being close to the family

Taylor’s first property purchase was an industrial-style penthouse in Nashville. Nowadays a rather small establishment for the pop star. Although the 280-square-meter apartment doesn’t come close to its current luxury villas, floor-length windows make the apartment seem large and bright.

If you are a regular visitor to Taylor Swift’s Instagram site, you probably know her house on Rhode Island. She bought the famous beach house in 2013 for 17.7 million dollars. The property is the central location for parties with her celebrity friends the “girl squad”. A residence with eight bedrooms, eight fireplaces and a pool offer the perfect party location! The wonderful views of the sea and the extensive coastline give the property a great beach atmosphere.

In 2015, Taylor Swift decided to invest a full $25 million in the “Cinematic Grib” in Beverly Hills. As a memento of the late filmmaker Samuel Goldwyn, she restored the house to its original 1934 condition and in 2018 ensured that the property would be given Los Angeles landmark status. This protects it from major changes and demolition. The songwriter has an affinity for old furniture and furnishings from the last two centuries.

“Yes, I have a Granny interior style,” says Taylor Swift (source: Stylight)

Especially when it comes to seating furniture, she has her very own taste: classic standard armchairs don’t come into her house, she likes vintage individual pieces that embody something special.

The work of one year of restoration has paid off: Over 1,000 square meters of living space reappear in the old Hollywood glamour and include a library and a fitness studio.

Taylor: The Decoration Queen

Two raw materials that dominate the Residence are wood and glass. The large windows ensure that the wooden furniture does not look old-fashioned or out of fashion. On the contrary: despite the heavy wooden desk, the rooms appear light and in no way restrict creativity.

Although all rooms are painted in white, each room appears very individual and by no means monotonous. Many plants and hedges protect both privacy and make the property look very lively. Taylor is a person with a great love of detail. The whole house is teeming with decorative elements like vases, pictures or magazines. This is how she manages to bring even a large property like Cinematic Grib to life and give the house its very own charm.

The young singer has a remarkable six bedrooms and five bathrooms at her disposal. Love for abstract art and unique design can be seen in one of these bedrooms: The abstract painting on the wall harmonizes perfectly with the small stools at the end of the bed. But this bedroom is not the only room: in numerous rooms, paintings decorate the white walls of the house. Sometimes with abstract motives, sometimes with motives from nature. An atmospheric picture of a forest invites one to dream and relax and gives the room more space and a mental refuge in the deep nature.

The full entertainment and relaxation program

The Grammy winner can’t get bored on the estate: Both private cinema evenings through an own screening room and sports activities on the tennis court are possible.

The extensive garden with patio is definitely a feast for the eyes: On the terrace a large dining table offers the perfect basis for a cosy private barbecue evening. If Taylor needs a cool down in summer, her large pool in the garden is always at her disposal. Relaxing and sunbathing after a little dive? No problem, noble white sunbeds offer both comfort and a great view over the pool and the garden.

Not only at the pool and on the terrace you can enjoy the summer, the master suite with a sun deck overlooking Los Angeles invites you to dream every morning.

The downside of luxury

But owning such jewels also brings with it dangers: in 2019 a young man had tried to break into the mansion on Rhode Island. Swift was not there, attentive neighbors reported the man’s suspicious behavior. Unfortunately, this was not the first incident of this kind for the pop star: Before that, a stalker had broken into her New York apartment and even showered and slept there.

Virtual model Lil Miquela becomes an Instagram star

Miquela Sousa, better known as Lil Miquela is a 19-year-old Brazilian-American digital model, music artist and influencer with over two million Instagram subscribers. Her creators Trevor McFedries and Sara DeCou conceived Miquela in collaboration with Brud, a Los Angeles-based technology start-up specializing in artificial intelligence. The model also lives in Los Angeles, wearing real clothes from well-known streetwear labels like Supreme, Stussy and luxury labels like Chanel and Balenciaga. She made her big entrance in April 2016, where her first post was published on Instagram. However, the inventors of the model kept it secret at the beginning that Lil Miquela was an artificial person. However, this bomb exploded another virtual avatar, Bermuda. The perfect marketing strategy?

• Origin: LA, California – half Brazilian
• Inventor: Technology Company Brud
• Presents fashion, appears in magazines, gives interviews
• singer
• 2.7 million subscribers
• Miquela Sousa Instagram

All you need to know about Miquela Sousa!

In her Youtube video ”i’m Miquela” the virtual model introduces herself. In the video Miquela not only shares little insights of her life, but also proudly presents her past successes.

Not only does she convince with her look, but her personality is also very well received by her fans.

Fashion designers and fashion magazines, they all want Miquela!

Large designers like Calvin Klein use Lil Miquela’s fame for commercials. But the model is not only to be seen in videos, magazines like Vogue or Elle try to join the trend of virtual models. In May 2019, Calvin Klein made headlines when he had Lil Miquela appear next to supermodel Bella Hadid in a surprising campaign video. Of course, a kiss between Bella and Miquela should not be missing! 

Check it out:

Miquela’s successes and collaborations

Now, however, the question arises as to who benefits from the fame of the virtual influencer. How much has the model already achieved at this point in time, and with which brands has she already worked together? Celebrities like Paris Hilton are also fans of the bots.

Here you can find a short list of Lil Miquela’s achievements:

• Dior
• Chanel
• Prada
• Gucci
• Ugg’s campaign for the 40th anniversary
• Porsche
• Burberry
• Jacquemus
• Moschino
• Boramy Viguier
• AREA
• No Sesso
• And much more!

What makes she so special?

A sweet look and perfectly styled every day, that’s what her followers love about Miquela. And the best: the model never ages! While Naomi Campbell or Heidi Klum have been out of the model business for a long time, Lil Miquela’s career is just beginning. On Instagram we are always looking for the person who seems perfect for us. Perfect looks, perfect life and perfect friends; we try to find all of this in one person. But the ”perfect” life does not exist in the senses. Or is there?

Virtual models fill this gap, they present themselves to their followers and fans in an almost perfect environment. With their individual personality they inspire others and are role models for many people out there. Even if many claim that this is all just ”fake”, real people are behind the avatar. They don’t just let the model present the latest products, but create a character that other people look up to.

Success through an artificial person – inventor BRUD becomes rich

How much does the virtual influencer earn? With nearly 3 million subscribers on Instagram, it is popular for advertising campaigns of large fashion companies. According to the calculations of the Sponsored Post Calculator, the model earns around 7000 Euros with every paid cooperation on Instagram. Her income is thus higher than the average earnings in Germany. She is also the top candidate of the digital ”bots” in terms of income. Within one year, this results in an amount of around 10 million euros from advertising revenues alone.

Model and influencerin is enough? Miquela proves the opposite!

The model’s inventors are successful not only through collaborations with well-known designers, but also through Miquela’s singing career. In 2017 the avatar released her first single Not Mine. After that followed further songs like Hate Me, Speak Up or Money. </Meanwhile their music videos have received 4 million hits on Youtube. Their music is very well received and the singer swims in positive feedback. 

Are you interested? Then check out some songs of the virtual model!

Single-Speak Up:

Single Money:

Virtual influencers: Are they our future?

Meanwhile Lil Miquela is no longer the only virtual influencer. Shudu Gram, Bermuda, Noonoouri and Daisy Paige compete with her. The relevance of this new invention can be seen just now in this time of crisis. Due to the corona virus, Fashion Week and many other events are cancelled. The solution: Everything takes place digitally. Virtual models are perfect for this. They can wear the latest designer fashion just like other models, and all this without much effort. Another plus point: Virtual models are suitable for any garment, which makes it very easy for fashion companies to present them in their collections.

Inventor Brud created not only virtual person Miquela, but also numerous other digital models like Bermuda and Blawko. Bermuda currently has around 275 thousand followers, Male Model Blawko around 154 thousand. All three are friends and do many activities together.

Lil Miquela, Bermuda and Co. the perfect marketing strategy?

Especially for marketing strategies, this new invention is perfectly suited. Since these new models are not only time-saving, but also comparatively cheaper than the traditional influencers/models, they are simply the best choice for cooperations or advertising clips. It is no longer a rarity that there are no real personalities behind well-known influencers. Digital advertising, that is our future! Fashion and media companies are following this trend, and who knows, maybe in 30 years we will only see virtual faces on our smartphones.

Do you want to know more about the hype of the digital influencers? Then take a look here: Virtual Influencer (social media agency, external).

Inventor Brud’s method to bring Miquela to the top of the virtual influencers

Quarrel and drama, that’s what people want to see! And this is exactly what producer Brud staged between virtual models Miquela, Bermuda and Blawko. After an argument in the Bermuda influencer Miquela accused of not being a real person, all eyes were on her. Bermuda even deleted some of Miquela’s pictures and tried to convince followers of her opinion. By the time Miquela was outed, she not only had over a million more followers on her instagram, but had also become known to big companies. With this strategy, Brud’s company attracted so much attention to the influencers that it had a positive effect on their number of followers. Relationships between the influencers is the icing on the cake of Brud’s marketing strategy. Follower could thus follow the love life of Bermuda and Blawko as if they were real people. Separations, reconciliations and much more; there is nothing that the virtual influencers have not yet gone through.

• Staged drama to attract followers
• Miquela’s exposure as a marketing strategy
• Relationships and insights into their lives
• Activities with well-known personalities

Germany catches up, virtual models ”Ella, Linda and Zoe” compete

CM Models is the first model agency in Europe with virtual influencers.”Ella”, the first digital model by Stephan M. Czaja is supposed to turn the world upside down and outdo the avatars that have existed so far. Beside Ella there are also the virtual models Linda and Zoe, which are already guaranteed to be successful. ”Zoe” will run for the fashion show in Moscow. Ella even owns her first commercial on Youtube.

Check out the following article if you want to know more about Zoe: VR model agency.

Interested in Ella’s commercial? This is how a virtual campaign looks, example: VR food campaign.

https://www.instagram.com/p/CEhXUdjqxTL/?utm_source=ig_web_copy_link