From pipe manufacturer to luxury brand for bags

Mansion Longchamp was founded in 1948 by Jean Cassegrain and initially focused on producing and selling leather-covered pipes. Over time, the range was expanded to include travel accessories, bags, shoes and clothing. The label is a family business and is still owned by the Cassegrain family. With its model Le Pliage, the brand managed to establish itself internationally as a luxury bag brand.

Brand bag collections

The brand’s bag collections consist of unique bags that are of the highest quality. The range includes shoulder bags, shoppers, shoulder bags, backpacks and much more. Especially the Le Pliage is a bag that is impossible to imagine the fashion world without.

Le Pliage: The label’s cult bag

The Le Pliage is probably the most famous bag of the brand and at the same time its flagship: the bag was launched in 1993 and has reached cult status to this day, as the bag is probably one of the most famous bags in the world. It is available in different colors, sizes and models and new special edits are often released. The special thing about the bag is that you can fold it super small, because it is inspired by an origami. The Le Pliage Signature collection is also particularly popular, offering customers the opportunity to personalize their bag. The shopper is by its long handles and its size, the perfect bag for everyday life. Here fit all the important things purely!

Longchamp 1980: The classic reissued

Sophie Delafontaine, the granddaughter of the Longchamp founder, decided to revive a true classic in 2020 and launched a new collection of Longchamp 1980, which she herself wore as a child. She is now chief designer of the luxury label and already presented her designs at New York Fashion Week. The bag combines vintage with modern and is a reinterpretation of the classic: the shoulder bag is perfect as a daily companion, because it is both functional and stylish. The buckle features the Longchamp lettering, a nice detail of the cult bag.

Even stars like fashionista Alexa Chung love Longchamp!

The brand is also very popular with celebrities like fashion blogger Alexa Chung, who is not only a total Longchamp fan in her private life and skillfully combines the brand with her street style looks, but has also already stood in front of the camera for a campaign for Longchamp. But also Emily in Paris star Lily Collins relies on a personalized Le Pliage signature to make a fashion statement!

Unique advertising campaigns of the luxury label

The Longchamp brand always comes up with something special for its campaigns: For the new collection of 2021, the brand shot a commercial in the fashion city par excellence: Paris. The video is actually about the Rosea in Bordeaux, an elegant and timeless bag made of high quality leather that is an absolute eye-catcher! Let yourself be enchanted by a unique world of fashion and the atmosphere of Paris!

Even more fashion brands!

Are you excited about luxury brands and designers like Longchamp and want to get to know more brands? Then check out our fashion brand guide here and get to know the top fashion brands in the world.

Fashion brands from A-Z

Which brands are hot right now? What is the most popular fashion brand? Which brands are there for women, which for men? Dior, Gucci, Givenchy, Hermès, Prada, Chanel & Co are brands known to almost everyone. But what is actually behind them? These and many other brands have changed the history of fashion. Here you can find out which brands are among the top fashion brands in the world. Sorted by A to Z, you can pick out exactly your favorite brands or maybe get to know a few new ones.

• Fashion brands from A-Z

Fashion brands with L

Louis Vuitton, Louboutin and Lacoste are some of the many fashion brands that start with L. With the mass of fashion brands that exist worldwide, it is easy to lose track of them. To give you a good overview of the brands, we have sorted them into a list according to the alphabet.

• Fashion brands with L

Fashion shows: Autumn & Spring for men & women

The fashion shows that follow are all about technological progress and the future of fashion. Here you get a glimpse of how Balenciaga envisions the fashion of tomorrow. You can also watch the fashion show for a very special collection, the 50th Couture Collection.

Autumn: fashion show

This collection is futuristic in many ways. The idea behind it is that many fabrics and garments will serve multiple functions in the future. For example, a military jumpsuit becomes an evening dress or a blanket becomes a coat. This makes it clear that this collection is not only about style, but above all about functionality. The fashion show itself took place virtually. A select group of guests were allowed to watch the fashion show with the help of virtual reality headsets instead of attending it in person.

Spring: fashion show

This fashion show features only one model, American painter Eliza Douglas. She presents the collection with the help of computer-generated clones of herself. How clones can walk on a fashion show? The twist- It is not a real fashion show as we know and are used to, but a digital fashion show in the form of a video, organized with the help of advanced technology and special effects. “It’s a show that has never been done before. But the clothes are real. They were made,” said chief designer Demna Gvasalia.

50th Couture Collection: Fashion Show

This collection is the first couture collection since 1967 and a tribute to Cristóbal Balenciaga, the founder of the Parisian fashion house. After pret- à- porter fashion replaced couture, the Spanish designer retired. The brand was managed until 2015 by various designers who did not want to face couture. With Demna Gvasalia, the fashion house regains its former glory of the 50s and 60s. The initials C.B. were embroidered by hand on individual parts of the collection to commemorate the personal style of Balenciaga, for example, leather gloves or silk ties.

Commercials: Fall & Summer Campaigns

Besides fashion shows, there are also creative commercials to present the latest collections of Balenciaga. Here you can see the commercials for the fall collection and summer collection. These, just like the fashion shows, reflect the futuristic and technology-oriented approach of head designer Demna Gvasalia.

Fall campaign

A video game as a fashion show? The special situation of the pandemic calls for creativity! Balenciaga presents its fall collection on virtual avatars in the specially developed video game “Afterworld: The Age of Tomorrow”. The game shows a postmodern future in which you can explore the world of Balenciaga. The game’s hero walks through different virtual worlds and encounters different avatars, all dressed in pieces from the fall collection. In this video, experience the virtual mind of Demna Gvasalia and experience a fashion show in a way never seen before!

Summer collection campaign

Also for this video, the creative minds of Balenciaga have again worked at full speed and come up with something very special for this collection. In this campaign, the collection is presented by some, completely different looking mannequins. People from every ethnicity are adressed and show Balenciaga’s open world view. The mannequins look as extraordinary and eye-catching as the clothes. The highlight of the collection is definitely the iconic handbag “The Neo Classic”, which celebrates its 20th anniversary this year.

VIPs: Rihanna at the Met Gala

Megastar and style icon Rihanna is obviously a fan of the luxury brand, because she has been photographed in Balenciaga many times. Whether street style or on the red carpet, Rihanna is a Balenciaga girl. Rihanna also chose Balenciaga for her visit to this year’s Met Gala. You can see the black outfit just incredibly well. In the video below you can watch how stylish Rihanna and her boyfriend ASAP Rocky look on their red carpet debut as a couple.

Collaboration: Gucci Aria

This is not a collaboration in the classic sense, but you can clearly see that designer Demna Gvasalia was involved. For the collection, which was created in honor of Gucci’s 100th birthday, Gucci designer Alessandro Michele was inspired by some of the pieces Demna Gvasalia designed for Balenciaga. Logo prints and the brand lettering are the flagship of this collection, also striking are the details reminiscent of equestrians, as Gucci’s history is deeply rooted in equestrian sports.

Interviews: Alexander Wang and Demna Gvasalia

Through these two interviews, you’ll get a glimpse into the life of Balenciaga’s current head designer Demna Gvasalia, as well as the workings of former head designer Alexander Wang.

Alexander Wang about Balenciaga

From 2012 to 2015, Alexander Wang was appointed as head designer of Balenciaga, succeeding designer Nicolas Ghesquière, who had made Balenciaga great again in the 2000s. In this interview, Alexander Wang talks about, among other things, why it is important to him to look at the archive of Balenciaga and be inspired by it, and what his motivations were for taking the job at Balenciaga- despite founding his own successful brand.

Demna Gvasalia: everything you need to know

Here you will get interesting and important information about head designer Demna Gvasalia in just 5 minutes. For example, that he lived in Germany for a while, studied fashion design at the Royal Academy of Fine Arts in Antwerp, and is the co-founder of the famous street style brand Vetements.

Balenciaga: designer portrait

You want to learn more about the French label and know everything about the most popular pieces? Here you can find our big article about Balenciaga.

• Balenciaga
• Balenciaga x The Simpsons

More fashion brands: XXL List

You are enthusiastic about Esprit and want to get to know more brands? Then check out our XXL Guide here and get to know the top fashion brands in the world.

The popular Burberry trench coat. The famous little black dress. The classic Chanel suit or the wicked slip dress by Calvin Klein. Who doesn’t know them? With their extravagant designs and innovative fabrics, the great fashion brands of the world make the hearts of many a fashion lover beat faster with every collection. You want to know who belongs to the biggest fashion labels in the world? Then you have come to the right place. We at FIV Magazine have listed the top fashion brands in the world – so you too can become the ultimate fashion expert.

• Fashion brands XXL

Dolce & Gabbana – dazzling success story

It all started in 1998 at the Italian fashion house Gabbanas in Milan. Originally, Domenico Dolce wanted to apply for a job there. However, Stefano Gabbana immediately recognized Dolce’s talent and so the official fashion brand Dolce & Gabbana was born. The first classic fashion line was followed by collections of sporty jerseys, lascivious underwear and later even the first perfume. Since then, the creative designer duo has won countless awards.

• Learn more about the luxury brand Dolce & Gabbana here

Elegant women’s collections and tear-jerking runway shows

Every women’s collection from Dolce & Gabbanas is always an ode to emancipated femininity. The dresses are always sparkling and elegant and the accessories cleverly chosen. The models walk up and down the runway like queens of modernity.

Ready to Wear in typical Italian tradition

The autumn collection for women 2020/21 was all about Fatto a Mano. Italian tradition and perfect craftsmanship are not only combined but also celebrated in the style of Dolce & Gabbana. Watch the entire fashion show here.

https://www.youtube.com/watch?v=wzYwS3keSps

Avant-garde dresses against a divine backdrop

In July 2019, Dolce & Gabanna hosted one of their most spectacular fashion shows ever. The who’s who of the fashion industry gathered in Sicily. The ensemble of dresses that the invitees found was inspired by the goddesses of Roman and Greek antiquity.

https://www.youtube.com/watch?v=FW0DSGxs8WA

Diamond-studded evening gowns and majestic jewellery

The 2018 women’s autumn/winter collection was a royal affair. Sequins sparkled with rhinestones, here and there transparent fabrics gave a touch of sensual elegance and glittering tiaras and accessories made the models look like the queens of the modern age.

Emotional anniversary show with Carla Bruni, Eva Herzigova, Ashley Graham

Domenico Dolce and Stefano Gabbana are not only known for their designs, but also for their always perfectly thought-out runway shows. This time the beauty and individuality of each person was in the foreground. Models of all ages could be found on the catwalk. Among them were also celebrities from Hollywood and politics.

Innovative menswear and spectacular fashion shows

For decades, designers Dolce &Gabbana have been praised for their collections. They even received the infamous “Woolmark Award” for their original men’s collections. Check out the highlights here.

Knitted coats and berets for autumn

Similar to the women’s ready-to-wear collection, the men’s collection also featured a lot of knitwear in opaque colours. The models here were somewhat reminiscent of a teenage paperboy from a Charles Dickinson novel. Oversized coats and heavy knitted hats were increasingly used.

Gilded shirts and royal prints: A fashion show for the gods

The men’s haute couture collection was also presented in Sicily. This time at the Palazzo dei Gesuiti. Surrounded by awe-inspiring statues of Zeus and other gods, the models exuded a touch of ancient romance. Here is the video of the fashion show.

https://www.youtube.com/watch?v=pRmDqmmP-sk

Boxer shorts, high knee socks and fanny packs for summer

The two Italian designers provided enough eye candy for the rest of the year when they unveiled their 2019 men’s collection: the male models were always half-naked, dressed in nothing less than a little underwear and the hottest accessories of the season.

Fashion Show of Opposites with Cameron Dallas, Nash Grier and Nam Joo Hyuk

At the fashion show of the men’s collection 2019, many a familiar face from the entertainment industry could be found among the models. The men’s looks were almost contradictory. Besides gold-plated jackets and baroque crowns, there were also short tracksuits and swimming trunks.

https://www.youtube.com/watch?v=0ZiB2ycgW0U

Creative & unique – in front of and behind the cameras

A fashion show must always be well thought out. After all, months of preparation are behind it. But what is behind the floral prints and spectacular shows of the designer duo Dolce & Gabbana? We have an exclusive insight for you here.

Behind The Scenes With Emily Ratajkowski And Ashley Graham

Excited models, busy make-up artists and last-minute changes – Here, top models Emily Ratajkowski and Ashley Graham take you behind the scenes of a Dolce & Gabbana fashion show.

Honest and open: Stefano Gabbana in an interview

What do fairy tales have in common with Dolce & Gabbana? What inspires Stefano Gabanna? And what are the two greats of Italian haute couture planning next? Tim from the Youtube channel The Business of Fashion gets these questions answered in this video.

The History of Hugo Boss: From Workwear Factory to Luxury Brand

Hugo Ferdinand Boss founded the company in 1924 in Metzingen, a small town in Baden-Württemberg. Originally, the factory specialized in workwear, professional uniforms, and raincoats. The economically difficult times of the Weimar Republic and later World War II strongly shaped the early company.

After the founder’s death, his son-in-law Eugen Holy took over the leadership. Under him, Hugo Boss began systematically focusing on men’s fashion. In 1960, the company started the mass production of suits, laying the foundation for international expansion. In 1970, the own brand BOSS was introduced – the core of the company to this day.

The Brand Portfolio: BOSS and HUGO at a Glance

Hugo Boss today operates two clearly separated brand lines that target different customer groups:

BOSS targets a style-conscious, internationally oriented customer base that values quality and fit. Suits, shirts, men’s collections, and shoes form the core. HUGO, on the other hand, is the creative playground of the group – streetwear collaborations, statement prints, and experimental cuts characterize this line.

Hugo Boss and the World of Luxury Sponsorships

Hugo Boss is not only present as a fashion brand – the company has been engaged in sports and art for decades. In golf, BOSS sponsors top players and tournaments worldwide, including the Ryder Cup teams. Through this engagement, the brand has established a strong connection to golf as a lifestyle discipline.

Every two years, Hugo Boss awards the renowned HUGO BOSS PRIZE in cooperation with the Solomon R. Guggenheim Museum in New York. This prize honors contemporary artists who significantly influence the international art scene – a clear commitment to the connection between fashion and high culture.

Hugo Boss Collections and Product Areas

• Suits: The core of the BOSS line. From classic double-breasted suits to modern slim-fit models in premium wool fabrics.
• Casualwear: Polo shirts, jeans, chinos, and sweaters for the upscale everyday life.
• Perfumes: Hugo Boss is one of the world’s best-selling perfume brands. Boss Bottled, HUGO Man, and Hugo Boss The Scent are among the classics.
• Shoes and Accessories: Leather belts, wallets, ties, and leather shoes in the typical BOSS design.
• Sportswear: The BOSS x Porsche collection and other sports collaborations combine performance aesthetics with elegance.

The Most Famous Hugo Boss Perfumes Compared

Where to Buy Hugo Boss? Online, Outlet, and Own Stores

Hugo Boss operates over 1,000 own stores and shop-in-shop areas in premium department stores such as KaDeWe, Galeries Lafayette, and Selfridges worldwide. In Germany, the flagship stores in Munich, Hamburg, Berlin, and Düsseldorf are particularly well known. The collection is available online at hugoboss.com.

Those who pay attention to the price: Hugo Boss outlets can be found in all major designer outlet centers such as Wertheim Village, Ingolstadt Village, or the Outletcity Metzingen – directly at the brand’s headquarters, where the selection is the largest.

Discover German Luxury Designers: Similar Brands

Those interested in Hugo Boss will also find interesting alternatives among other German and international luxury brands. Philipp Plein stands for a clearly more extravagant, provocative style. Karl Lagerfeld combines haute couture with accessible ready-to-wear lines. Joop! has offered German premium style in the mid-price segment for decades.

Frequently Asked Questions about Hugo Boss

Where was Hugo Boss founded?

Hugo Boss wurde 1924 von Hugo Ferdinand Boss in Metzingen, einer kleinen Stadt in Baden-Württemberg, gegründet. Das Unternehmen hat heute noch seinen Hauptsitz dort, und Metzingen ist als Outlet-Stadt bekannt, wo auch der größte Hugo Boss-Outlet-Store betrieben wird.

What is the difference between BOSS and HUGO?

BOSS is the classic premium line with a focus on business fashion and timeless elegance. HUGO is the younger, more experimental line targeting urban, fashion-conscious customers and works more with streetwear and avant-garde design.

Which Hugo Boss products are the most popular?

The most popular Hugo Boss products are business suits from the BOSS line, perfumes such as Boss Bottled and HUGO Man, as well as polo shirts and shirts for the upscale casual area. The perfume line is among the best-selling fragrances in the premium segment worldwide.

Is Hugo Boss a luxury brand?

Hugo Boss positions itself in the premium segment below classic luxury brands such as Gucci or Louis Vuitton. However, the brand offers high-quality craftsmanship, exclusive materials, and a global brand image that clearly distinguishes it from regular fashion providers.

Does Hugo Boss have a sustainability strategy?

Yes. Hugo Boss has launched the “CLAIM 5” program with specific sustainability goals by 2025: 80 percent of core products should consist of sustainable materials. The company uses recycled polyester, organic cotton, and more environmentally friendly production processes.

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