125 Anniversary: Collection and Design 2020

In 1895, Daniel Swarovski brought the Swarovski family empire to life. After 125 years, it is impossible to imagine the jewelry market without the company, and it is now in its 5th generation. A self-developed cutting machine was the key to the fast and cost-effective production of the Swarovski crystals known today. These points together with its innovative design led to success. Swarovski’s jewelry is not aimed at a special target group, they want to produce jewelry for ‘everybody’ and try to get closer to the consumers with their orientation. Because stylish jewelry should not only be a gift from the rich.

In addition to the classic rings, necklaces and bracelets, the brand also offers watches, cell phone cases, pendants and pens. All articles receive the certain Swarovski touch and the very special sparkle through the in-house crystals. At Swarovski, progressive designs with new colors, shapes and facets are available every season. 16,300 types of crystals in 70 colors and 40 effects belong to Swarovski.

On the occasion of its 125th anniversary, Swarovski created a very special line of jewelry. You can get a first insight here:

Necklaces and pendants: The classic

When you think of Swarovski jewelry, most people immediately think of the popular necklaces and pendants: Impressive colliers or classic everyday necklaces, everything is there! In addition to the swan, Swarovski’s logo, Swarovski also offers other unusual pendants, such as a blue eye, a rainbow or a snowflake. If you already own a necklace, you can also just buy pendants to give your necklace a new look. As a gift idea for you we recommend the necklaces with birth stones or signs of the zodiac.

Earrings: Not just a glow in the eyes

From small ear studs to long earrings that already wrap around the shoulders, everything is in the Swarovski range. From unobtrusive but charming to extravagant and loud, everything can be found. The Swarovski crystals either sparkle on long earrings with a crescent moon at the bottom or are available as a pearl watch ring with the famous swan as a distinguishing feature. A highlight in the Swarovski range: the Disney collection. Especially cute are the little Mickie Mouse earrings. A must-have for every Disney fan.

New in the trend

It’s like socks, you find a hundred single ones, but never a whole pair? No problem, because it is trendy right now! Mix and match now also for earrings! Experiment around and find a stylish match! Definitely an eye-catcher.

Wristbands: Blasting with every hand movement

Bracelets were already an issue in school days: back then, it was the famous friendship bracelets that conquered the schoolyard, whether homemade or bought. But this small proof of friendship is not only for the little ones. Adults can also wear a symbol of their solidarity on their arm. Choose from the different motifs and find something that symbolizes your friendship!

Rings: The little sparkle on your finger

Whether with just one large crystal or a whole lot of small crystals, the small accessory should not only decorate the hands of fiancés and married people. How to find the right ring? And what is the best way to combine several rings? Find out what is missing from your ring assortment and what newcomers still belong in your jewelry box:

Sets

If you don’t want to buy just one single piece and have fallen particularly in love with a Swarovski motif, you can buy a complete set directly. The set contains two or three pieces of jewelry with the same design, in the two-piece set in most cases, for example, necklaces and earrings. The complete set is not only for jewelry lovers who want to give themselves more pleasure, but also a perfect gift idea for their partner or mother.

Mens collection

Not only the ladies can benefit from the shine of the crystals, but also the men. Swarovski offers both unisex models with simple designs and men’s models. These models are mainly decorated with cufflinks, which, with the help of crystals, are given the unique Swarovski shine. In addition to the cuff links Swarovski offers leather and stainless steel bracelets and necklaces. Not as colorful and gaudy as in the ladies, the jewelry of the men is mostly plain-colored with black stones. Popular motives are crosses or skulls.

Watches

Where there is jewelry, watches are not far away. So it is in … and so it is with Swarovski. The family business not only wants to make a name for itself in the world of jewelry, but also wants to sell its own watches. Here too: the typical Swarovski swan. On every Swarovski watch the swan rings the 12th hour. The different models are usually available in two to five different colors.

Rosegold & Gold watches

Rosegold is totally in vogue in the jewelry sector.  No wonder that we now also manufacture our watches according to this trend. Here, the delicate rose is combined with a … colors such as burgundy red, dark blue or fir green. If you think that the shiny rose should be in the foreground, you can also choose a watch in a subtle white tone.

For anyone who likes their gold without the rose shine, there are numerous normal gold watches to choose from. The watches can be purchased, for example, with crystals on the bezel for about 250-300€.

Silver & Metal watches

A silver watch is in no way inferior to the golden ones! Just as noble and shiny, silver is perfect for cool skin types or a beautiful silver-white winter look. Matching the bracelet and bezel, the swan on the dial smiles at you in a matching silver tone.

The watches with metal bracelet and optional black or white dial are available in a price range of 250-400€. Through the different choices for the arrangement of the crystals everyone will find his Perfect Match!

Jewellery design at Swarovski: Video

Jewelry design a la Swarovski. Behind the great pieces of jewelry in the store are designers who care about cut, motif and color or material.

In this video you can see how color selection, design, digitalization and the finished part work:

https://www.youtube.com/watch?v=DZXfV6ZMk5I

Interview with Managing Director Nadja Swarovski

Founder Daniel Swarovski has been dead for over 60 years, but the company is still in family hands. Today already in the 5th generation. Since 1995 Nadja Swarovski has stood behind the management of the company and has to assert herself against the cheap competition from China.

In an interview, she takes the audience behind the scenes, shows them her office and tells them what inspires her.

Vera Wang – Wedding fashion & accessories for the special day

Wang’s career is characterized by a burning passion for fashion and persistent assertiveness. Compared to other designers, her international breakthrough was a long time coming. Born as the daughter of Chinese immigrants, Wang first saw the light of day on 27 June 1949 in Manhatten, New York City. At that time, no one knew that the young Wang would one day be the youngest fashion editor of the prestigious Vogue magazine. And even less that her name would later join the ranks of fashion icons.

• Learn more about Vera Wang and her collections here

Fabulous wedding rings, bracelets & necklaces

The talented Wang comes up with something new for each collection. She always stays true to her style: her jewellery is always extravagant and avant-garde. In the meantime, diamonds are also available for purchase in addition to rings, necklaces and bracelets. Learn more about it here.

Noble engagement rings with blue sapphires

In 2015 Vera Wang brought out her Love Collection in collaboration with Zales. This includes sparkling engagement rings made of 14 carat white gold with blue sapphires as a sign of eternal fidelity and love.

Sparkling necklaces and romantic pendants

“Creating a line of beautiful diamond engagement rings and bridal jewelry is a natural extension of my passion for bridal fashion design,” Wang said before the release of this collection. And this passion is also reflected in this clip.

https://www.youtube.com/watch?v=AHehw8dKCR8

Dazzling wedding rings with extraordinary cuts

The collection, which was created in collaboration with Peoples Jewellers, includes not only beautiful and romantic necklaces, but also wedding rings and diamonds. You can see some of these jewellery pieces here in the video.

https://www.youtube.com/watch?v=L5R7rtR-TWc

More about Vera Wang

The history of the Wangs company is colourful, loud and diverse. Here we have once again answered the most interesting questions about Vera Wang and her fashion empire.

Q&A: The most frequently asked questions

When was Vera Wang born? What is she known for and who has she dressed like this in the past?

How old is Vera Wang?

Vera Wang was born on June 27, 1949 in New York City.

What is the name Wang known for?

Vera Wang has been specializing in exquisite and innovative bridal fashion since 1990. Also known is her annual ready to wear collection, her evening gowns and her perfumes. Wang’s eyewear, jewellery and tuxedos are also well known.

Which famous brides has Vera Wang already dressed?

Among Wang’s most famous customers are Kaley Cuoco, Kim Kardashian, Chelsea Clinton, Alicia Keys, Ivanka Trump, Victoria Beckham and Mariah Carey.

Where is Vera Wang’s bridal boutique located?

Since 1990, Vera Wang’s bridal boutique has been located at the upscale Carlyle Hotel on Madison Avenue in New York City.

Thomas Sabo: German brand conquers jewelry market

Thomas Sabo is a German jewelry brand, which was founded in 1984 in Lauf an der Pegnitz (district town in Bavaria) by the same name. Until today the brand is one of the most popular jewellery brands at all. Sabo is known for his unique collections that have high recognition value – the Charm Club or Sterling Silver collections are one of his most famous. In the early 1980s, he started importing jewellery from Asia, which he offered for sale at trade fairs in Germany. A short time later, the foundation of his brand followed – apparently his first attempts at the fairs showed success.

Since the early 1990s, Thomas Sabo has been working with decorator and graphic designer Susanne Kölbli, whom he met at the CPD fashion fair in Düsseldorf – the two seem to make a good team, as can be seen from their success.

Jewellery for ladies: Bracelets, Chains & Co.

The jewellery collections appeal first and foremost to the women among us: beautifuly playful jewellery – there is a lot of variety in the store! From the most diverse colors, to ornate snake pendants, to plain and simple pieces. At Thomas Sabo there should be something for just about everyone.

Bracelets: Simple elegance

Bracelets can be found especially many in the store of the jewelry brand. Either very simple and plain – sometimes provided with a delicate bracelet and sometimes with a filigree silver ring. Or fancy and colorful – large, colored stones or beads in various colors. The most popular are the charm bracelets:

Charms: Bracelets with recognition value

Charm bracelets from Thomas Sabo are recognisable almost at first glance. The coveted “charm bracelets” of the brand can be combined with a wide variety of charm pendants: different animals in gold, silver or rosé, stones in numerous colours, all kinds of symbols, etc. Some stores already offer self-designed charm pendants, which can be combined well with the charm bracelet from Thomas Sabo. The bracelet is so popular because memories can be kept in a beautiful way. Whether from travels, family, sports clubs or friendships – all such memories can easily be carried with you.

Watches: Design variety

Watches from Thomas Sabo are also available in many designs. Whether gold, silver, rosé or even black – everything is represented.

Sabo designs dials in different colors or with different patterns and watch straps in a variety of patterns and materials. The famous tree of life can also be found on the dials of Thomas Sabo watches. The store is wide-ranging and offers a selection for just about every style.

Chains: playful designs

With the necklaces it is similar to the bracelets: many different models with animals, fruits, symbols – or rather quite discreet and filigree.

https://www.instagram.com/p/CF1wq05oM_S/

Trailers: unusual models

The pendants of the brand are very unusual: birds in various colours, apples in golden rings, dragonflies, crosses, cats and much more are represented in pendant form. They reflect the playful style of the jewellery brand.

Rings: facetted variety

Also the rings of Thomas Sabo are mainly in the ornate style: Rings in the shape of a crown with colorful stones, rings in the shape of a snake, rings in the shape of a feather and many more. But there are also those that are kept a little more simple and are only provided with stones.

Earrings: playful and ornate

Earrings by Thomas Sabo are, like everything in the store, playful and ornate. Nevertheless, in addition to eye-catching pieces there are also simpler versions, for example creoles or simple plugs.

https://www.instagram.com/p/CFre_zxiszf/