The power of YouTube – video influencers on the advance

YouTube is a global video portal of the US company YouTube LLC and is currently available in 76 different languages. Founded in 2005 by Chad Hurley, Steve Chen and Jawed Karim, YouTube experienced rapid growth and was sold to Google LLC for nearly €1.31 billion just one year after its inception. Since then, the company […]

The Social Book: Social Media Management and Marketing – Book Recommendation

The Social Book (2nd edition) was published last week in bookstores. Stephan M. Czaja writes for the second time about Social Media Management and Marketing. Our book recommendation this week for self-employed, start-ups and those who want to become social media managers through studies or vocational training. The job is becoming more and more important […]

The Model Book – Become a Model Special #5

The Model Book! Everyone who wants to become a model needs the book in which everything about modeling is explained. Even models who are already successful and just waiting for their big breakthrough should take a look at the bible of modeling. From general questions about agencies, Polaroids or photographers to jobs, casting situations or […]

THE MODEL BOOK – Become a model… Now in the book trade

Model agent Stephan M. Czaja (Cocaine Models) is very busy. We could still meet him for a short interview and ask him three questions! His new book, The Model Book, has been available in stores since today. The 264-page book is for young models and clarifies all questions young models have. Just in time for […]

Michael Michalsky: Let’s talk about style – the book

Michael Michalsky has become one of the German fashion designers. Having almost single-handedly conjured the Adidas brand back to a young, hip brand, Michael Michalsky is now on his own two feet – with a label, TV show, and much more. With so much success that he has been on the side of supermodel Heidi […]